The URL can be used to link to this page

Home My WebLink AboutARB201900154 Plan - Submittal (First) 2019-12-10F UNION �11�_'IIAI -� 19, FLOW AUTOMOTIVE OF CHARLOTTESVILLE Audi - Porsche - Volkswaaen - Mazda ARB Concept Review Submission December 9, 2019 B R W A R C H I T E C T S 112 fourth street NE charlottesville virginia 22902 434.971.7160 www.brw-architects.com ARIAL PERSPECTIVE RENDERING OF PROPSAL FLOW AUTOMOTIVE DEALERSHIPS DEVELOPMENT ARB Submittal December 9, 2019 A New Site and new Direction for Flow Dealerships Earlier this fall, Flow Companies was given the opportunity to acquire the Old Malloy Ford property as a substitute for its current properties across Richmond Road. This document introduces all four of its clealer- ships on this completely new site. Throughout 2019, Flow Automotive, Inc. has been extremely apprecia- tive of the Albemarle ARB in its guidance for the development of both the new Audi /Porsche dealerships on 1313 Richmond Road (ARB-2019- 55) and the VW /Mazda dealeships on 1289 Stoneypoint Road (ARB- 2019-47). While having spent a good deal of time this year working diligently to find the best design solutions for both locations, we always faced serious limitations on these sites making each less than ideal for efficient operations. Thus, when Flow was given the opportunity of acquiring the old Malloy Ford site - across the street from their current Audi/ Porsche complex - the decision was made to switch gears and pursue this change of direction. This new address - 1300 Richmond Road - is comprised of 2 adjacent lots - the old dealership and Service Building on the east side (TMP 7800-7) and the the Pre -owned building and majority of parking on the west side (TMP7800-6.) Flow realizes many advantages with this new site that should also be a boon to the County and EC. First and foremost, this project would reutilize a major portion of the existing Malloy site. In keeping the large Service building, Body Shop as well as re -purposing the Pre -Owned Building, this redevelopment is a sustainable option in its preservation and re -use of existing resources. Further, the replacement of the ex- isting old showroom along Richmond Road with the new Porsche / Audi complex will result in a much needed renovation of the rambling, outdated structure. The resulting project will be a fresh, clean design; bringing about a much improved condition along a very visible stretch of the Entrance Corridor. The Board will likely recognize the design's similarities with the previous project across the street that was `condi- tionally approved' by the ARB this summer There was much discussion about the limitations of the previous VW / Mazda corner site: the large electrical easment, difficult access and a long narrow lot were all features that created problems for future plan- ning. While we felt the previous design `made the most' of a difficult sit - B R W A R C H I T E C T S 112 fourth street NE charlottesville virginia 22902 434.9 71.7 160 www.brw-architects.com uation (and again we thank the ARB for helping sculpt those solutions), mond Road. At the new site, with the additional Road being built for ultimately these compromises were leading to an inefficient site with the adjacent Wawa developmentt, vehicular drop-off can occur in the crowded operations. Most likely, a dealership is not the best fit for such rear of the site via the new Road off of Stonypoint. a prominent locaton in the E.C. On the other hand, 1300 Richmond Road provides ample space - and already developed space - for op- With the previous Porsche / Audi project having gained condition- erations of all 4 dealerships combined And a majority of the existing site al ARB approval and VW/ Mazda also having undergone multuiple can be re -used. reviews, we understant a good deal of effort has been put forth on these projects to date. As a result, we know this this change of direc- Finally, vehicular drop-off was always a problem at the 1313 Richmond tion might come as a surprise to the Board. We respectfully ask again Road site. Due to limited space, this activity has had to occur on Rich- for the ARB guidance in finding the best possible solution for both the dealerships in their relation with the Entrance Corridor. NEW DIRECTION FLOW AUTOMOTIVE DEALERSHIPS DEVELOPMENT ARB Submittal December 9, 2019 15' PERLv1AN0RUC�IO AlD D E ENT �_— �(D B. 4 5, 3y73 &B PAVEMENT �� \ C QNC \ \ MH PAVEMENT WALL _. i -FENC MH _ H \ SjEP WVDI � M C&G „ ^ IC&G / mod' WV I I �Tr;, YT Al LP LIP 7� a, DI T.M. 78-7 ° `I — I OT 8 5.59 ACRES (DOES NOT INCLUDE ---OVEI3LAPS OR GAPS) WARREN A. BUSHEY & MIRY-C. BUSHEY, r ASTRUSTEES OF THE WARREN A. BUSHEYAG TRUST UNDERREEM€NT-DATED MAY 1, 1990 MH D.B. 4364-14, D.B.4364-7,— MH ---D.B. 1168-546, D.B. 440-37 PLAT, ° ,\ D.B. 22�69 & DS-201-454 PLAT MH —LPI ML '`Al a A, I,.' Al LP \ \ \ WV S ORAG CONTAINER BLOCK �ANK WALL - LP� - I-P=-ML - LP LP - DI o ��1H Ej TANK ° T�T C&G LP _ ------------------------- A6 / SS S SS SL SL MB ` B 41300 - 1 C&G C&G GM B LP LP - - IV ; LP - DI _ -P I C&G �T l� ML - L SL"---------- e � OF CENTRAL IELE HONE COMPANLOCATION /Y I ! WV OF V GINIA EASEMENT FH P DRAIN i6RAIN (D.B.1327-145) / S$ LP ALP_ / C9 LP C&G I° °DI I OF OMBIAPPRONEDUTEITYEASIOEMENT U i LP - - LP - L LP - S - S V U = LP FOR VEPCO, CENTEL & ACSA (D.B.1�68546) CRr a"I"I. ii-MMI^M"iM B R W A R C H I T E C T S 112 fourth street NE charlottesville Virginia 22902 434.971.7160 www.brw-architects.com \I—. ID n 0 SIGN LP 0Al Q I/ LP �`' A,' I N ME ; \A, / MH -- °r ENCLOSUR T UP° / Al Y TP UP scale: 1 " = 80'-0" EXISTING SITE PLAN FLOW AUTOMOTIVE DEALERSHIPS DEVELOPMENT ARB Submittal December 9, 2019 EXISTING USED B R W A R C H I T E C T S 112 fourth street NE -- ` charlottesville virginia 22902 434.971.7160 www.brw-architects.com ROUTE 250 RICHMOND ROAD NO scale : 1 " = 80'-0" NEW SITE PLAN FLOW AUTOMOTIVE DEALERSHIPS DEVELOPMENT ARB Submittal December 9, 2019 Ask AUDI & PORSCHE OF CHARLOTTESVILLE SHOWROOM RENOVATION & EXPANSION B R W A R C H I T E C T S 112 fourth street NE -- ` charlottesville vi rgi nia 22902 434.971.7160 www.brw-architects.com pIN - _ C '- A 01DE Ilk I;iyiye;i;l0l Ilk IrJa10 .11; The project on the site's East side (Parcel 7800-7) is a renovation and new addition expansion of the existing Ford complex which will transform the old empty Ford dealership into a new Flow Audi and Porsche Showroom and Service Building. While the Service Building block in the rear (not visi- ble fro the EC) will remain as a renovated full service Automobile garage, the entire front of the old Ford complex - including showroom and offices - will be demolished and replaced with a new updated complex; and a design that should be familiar to the ARB. As with the previously approved project reviewed earlier this year, this new design is a dealership hybrid - marrying Audi on the west side with a Porsche Showroom on the east. The Audi portion of the building picks up from where it left off from the previously ARB approved but unbuilt design planned for the lot across the street. The new proposal for the existing building's east (Audi) side is similar in size and scale to the previous design and it employs a ground to roof glass wall running across the front facade that one could argue is contemporary but also having time honored classical elements. In com- position, one can point to the buildings unadorned glass box as convey- ing the beauty of simple whole geometry. Further, architectural elements - such as the repetition of the glass and its repetitive slender vertical framework - evoke a strength of repetition and subtle rhythm one finds in more classical buildings. The Audi Entry is an elegant portal within the front facade. With a reduced palette of materials, a general theme is an uncluttered minimalism. Porsche's curved facade is well suited to the new site in how it appro- priately addresses the corner of Town and Country Road. You will note in the perspective renderings that this portion of the facade is couched within the landscape as it is downhill by @ 10-15' from the corner of Rich- mond Road with Town & Country. One might argue Porsche's form and massing is a better fit at this new location vs. the previous site. The Porsche addition keeps the same material palette planned for across the street; which were revised per the previous ARB process commentary. These materials are compatible to Audi. The metal canopy complements the anodized glass frame of the Audi glass wall front and forms a suitable contrast to the transparency of the glass. An entire front facade make -over, this project is a major upgrade over the exisiting out -dated dealership. Pehaps, just as important, from a sus- tainability perspective, the re -use of this site / building saves resources; and general goal is to maintain large portions of the site without major B R W A R C H I T E C T S 112 fourth street NE charlottesville virginia 22902 434.9 71.7 160 www.brw-architects.com disturbance. On a building scale, the new showrooms are an improvement to the cor- ridor in that they will add a crisp fresh design and space filled with plenty of natural light on the interior. While the new exterior designs maintain some of the characteristics of each corporate identity, the overriding intent is to create a cohesive building and one that is in keeping with the local character and Entrance Corridor Guidelines. After last year's February 4, 2019 work session and April 15th 2019 Con- cept Meeting with the ARB for the previous project, both dealerships made a number of design changes to address the Board comments. We have maintained these revised architectural elements in this proposal. These design features include the following: 1. minimizing the drive-th- ru location which thereby reduces the overall canopy size, 2. reducing the metal canopy volume and overall building height by removing its top 4'-0" panel, 3. revised the Porsche storefont glass widths to a 4'-0 module for consistency to the Audi design as well as 4. modifying the vertical connections of the curtain wall frame in the Porsche central glass entry - changing from butt joints to anodized frame - to again tie into the Audi framework and create more overall design consistency and 5. the columns were enlarged in order create a more solid connection to the ground. Again, an important issue in this program is not just looking at either side in isolation but rather designing a building working as a whole; and stands on its own merit to be a positive addition to the Entrance Corri- dor. In this way, a design goal is finding ways creating compositional unity. We are finding this unity in materiality, overall massing as well in more focused architectural detail ways. We are proposing a brick siding for the new building sides; one that takes the place of each corporate standards materials of cement paneling and black corrugated metal. Regarding the more general building composition, roof heights were modified to reflect the sloping grade. On the detail level, more minor architectural elements were brought into alignment, such as the Porsche banding pattern with Audi's mid- horizontal frame. Also, defining the 4'-0" glass width lends to this idea of consistency - maintaining a shared module of the field of glass that ties the two sides together. While a separation is requested by both dealerships to avoid blending of branding identities, the central block - a simple recessed wall of minimal dark gray metal paneling - provides an architectural element that mar- ries the two styles while creating a pause for transition. PROJECT NARRATIVE FLOW AUDI PORSCHE AUTOMOTIVE RENOVATION AND EXPANSION ARB Submittal December 9, 2019 I I I I I I I II � I I I I II I I 1 1<>I I I I> I I 1 0 I00 II 0 I I I I I 11 1 1 11 I II I I II I I II II I L — —1L —1 EXISTING FORD SERVICE 11 II II II II <X I<> �� 11 01 I I I I I I I I I I I I I I I I I I II II I I I I I I I I EXISTING FORD SERVICE RECEPTION I I EXISTING FORD SERVICE RECEPTION CANOPY I L�----------�----------�J B R W A R C H I T E C T S 112 fourth street NE charlottesville virginia 22902 434.971.7160 www.brw-architects.com DOOR z IR L - I 5' HIGH S" CMU WALL -I%;404' - 0" EXISTING BODY SHOP ELECTRICAL PANELS TO AM REMAIN HVAC/DUCT OVERHEAD x x x = 414'-0" EXISTING ELECTRIC PANELS `.4' V ❑ �414'-0" �419'-0" EXISTING FORD SHOWROOM scale : 3/64" = 1 '-0" EXISTING PLAN FLOW AUDI PORSCHE AUTOMOTIVE RENOVATION AND EXPANSION ARB Submittal December 9, 2019 ®❑® ❑ ] ❑ ®JEl®❑® ❑ E ❑® 000❑ ® O N° mr7 r7r7 J❑ ❑ LU NEW AUDI r771 L SHOWROOM _ ❑ ❑ E ,0� �416' - 0" FT-H El L ❑ nOO E] El EEEi— 4 Ela Ll B R W 1 R C H I T E C T S 112 fourth street NE charlottesville virginia 22902 434.971.7160 www.brw-architects.com I &VU 404' - 0" � �oLl 414 - o° D ® 1 �NEjEW PO RSC H E Ir ° scale: 3/64" = 1 '-0" SHOWROOM 0 Of NEW PLAN 0 FLOW WIJIDJPO-RSEtif AUTOMOTIVE RENOVATION AND EXPANSION ARB Submittal December 9, 2019 B R W A R C H I T E C T S 112 fourth street NE charlottesville virginia 22902 434.971.7160 www.brw-architects.com NEW - FRONT PERSPECTIVE FLOW AUDI PORSCHE AUTOMOTIVE RENOVATION AND EXPANSION ARB Submittal December 9, 2019 ACM dry -joint Brick veneer - Recessed metal Matte white ACM at Curtain wall with 2" Metal paneling @ Curtain wall with Aluminum composite metal panels - rainscreen system - Glen- Gery Steel corners - grey finish interior ceiling fascia anodized frame —]recessed building anodized frame @ entry matte (MICA OPT) finish (revised from matte (MICA OPT) finish Grey K12-3008 beyond - CWM connection - VM MTLC BSX SLVR per ARB comments at Service Drive portals White finishes [QUART - ZINC finish. I Fsubmissions 3/4/2019) LkAUDI ROOF 441' - 0" AUDI SH 416'-0" Audi Service Drive N 22'-8" AUDI SERVICE DRIVE-THRU - NEW ADDITION AUDI SHOWROOM ACM dry -joint rainscreen system - matte (MICA OPT) finish at entry portal NOTE: 1. VISIBLE LIGHT TRANSMITTANCE (VLT) SHALL NOT DROP BELOW 40%. VISIBLE LIGHT REFLECTANCE (VLR) SHALL NOT EXCEED 30%. 2. VISIBILITY OF ALL MECHANICAL EQUIPMENT FROM THE ENTRANCE CORRIDOR SHALL BE ELIMINATED. B R W A R C H I T E C T S 112 fourth street NE -- ` charlottesville virginia 22902 434.971.7160 www.brw-architects.com 3�' ;-0"'.;76 3'-0" 3'-0" 149' - 9 1 /8" 1'-0" wide interior columns - silver finish. Revised from ARB submission 3/4/2019. Structural glazing at showroom - vertical butt joints with glass fins behind O 0 443' - 9" 417'-6" Exterior canopy columns - black finish scale : 3/64" = 1 '-0" AUDI- PORSCHE FRONT BUILDING ELEVATION FLOW AUDI PORSCHE AUTOMOTIVE RENOVATION AND EXPANSION ARB Submittal December 9, 2019 r-� B R W A R C H I T E C T S 112 fourth street NE charlottesville virginia 22902 434.9 71.7 160 www.brw-architects.com w— ►I --`III- AUDI- PORSCHE FRONT PERSPECTIVES FLOW AUDI PORSCHE AUTOMOTIVE RENOVATION AND EXPANSION ARB Submittal December 9, 2019 B R W A R C H I T E C T S 112 fourth street NE -- ` charlottesville virginia 22902 434.971.7160 www.brw-architects.com AUDI - PORSCHE SIDE PERSPECTIVES FLOW AUDI PORSCHE AUTOMOTIVE RENOVATION AND EXPANSION ARB Submittal December 9, 2019 B R W A R C H I T E C T S 112 fourth street NE charlottesville vi rgi nia 22902 434.971.7160 www.brw-architects.com EXISTING - PERSPECTIVE - LOOKING WEST FROM RT.250 FLOW AUDI PORSCHE AUTOMOTIVE RENOVATION AND EXPANSION ARB Submittal December 9, 2019 B R W A R C H I T E C T S 112 fourth street NE -- ` charlottesville virginia 22902 434.971.7160 www.brw-architects.com NEW - PERSPECTIVE - LOOKING WEST FROM RT.250 FLOW AUDI PORSCHE AUTOMOTIVE RENOVATION AND EXPANSION ARB Submittal December 9, 2019 B R W A R C H I T E C T S 112 fourth street NE charlottesville virginia 22902 434.971.7160 www.brw-architects.com EXISTING - PERSPECTIVE - LOOKING EAST FROM RT.250 FLOW AUDI PORSCHE AUTOMOTIVE RENOVATION AND EXPANSION ARB Submittal December 9, 2019 B R W A R C H I T E C T S 112 fourth street NE -- ` charlottesville virginia 22902 434.971.7160 www.brw-architects.com NEW - PERSPECTIVE - LOOKING EAST FROM RT.250 FLOW AUDI PORSCHE AUTOMOTIVE RENOVATION AND EXPANSION ARB Submittal December 9, 2019 R W A R C H I T E C T S 112 fourth street NE charlottesville virginia 22902 434.971.7160 www.brw-architects.com Aluminum composite metal NEW FRONT ADDITION panels - matte (MICA OPT) EXISTING TO BE RE -FINISHED finish. PORSCHE ROOF 443' - 9" C) cO Curved metal canopy — — (V O � i PORSCHE SHOWROOM 411SC1 FL SF-2 Exterior canopy Glass garage door columns - black finish PORSCHE DRIVE-THRU CANOPY NOTE: 1. VISIBLE LIGHT TRANSMITTANCE (VLT) SHALL NOT DROP BELOW 40%. VISIBLE LIGHT REFLECTANCE (VLR) SHALL NOT EXCEED 30%. 2. VISIBILITY OF ALL MECHANICAL EQUIPMENT FROM THE ENTRANCE CORRIDOR SHALL BE ELIMINATED. B R W A R C H I T E C T S 112 fourth street NE -- ` - charlottesville virginia 22902 434.971.7160 www.brw-architects.com SERVIC 433' 2" 414'-0" BASEMEK- 4oa' v PORSCHE SIDE - EAST ELEVATION scale: 3/64" = 1 '-0" AUDI - PORSCHE SIDE ELEVATIONS FLOW AUDI PORSCHE AUTOMOTIVE RENOVATION AND EXPANSION ARB Submittal December 9, 2019 Old Mazda M -ft B R W A R C H I T E C T S 112 fourth street NE charlottesville virginia 22902 434.971.7160 www.brw-architects.com Goodwill Store Nor Future Wawa Development Proposed FLOW Mazda - VW beyond - --=-MM•MMr- ao w0cnariatt"Mik -� _ji,r BMW of Charlottesville across ELEMENTS OF ENTRY CORRIDOR GUIDELINES FLOW AUDI PORSCHE AUTOMOTIVE RENOVATION AND EXPANSION ARB Submittal December 9, 2019 Proposed FLOW Audi Porsche Old Audi Porsche across B R W A R C H I T E C T S 112 fourth street NE -- ` charlottesville virginia 22902 434.971.7160 www.brw-architects.com Guadalajara Restaurant Brown Toyota across In developing a new identity for this site, both Audi and Porsche look to create a building that responds to the guidelines for the Entrance Corridor. While using modern design and materials, the intent is for tak- ing cues from the scale, texture and detail of the surrounding Entrance Corridor and the historic precedents of the larger community. Compatibility with the Character of the Entrance Corridor The size and scale of this building compares appropriately with the size and scale of buildings on both sides of the Entrance Corridor. It would fall into the moderate to large range in comparison to other buildings in the area and will be the same scale as the existing building. The Entrance Corridor along US 250 east of Charlottesville at Pantops represent a diversity of architectural approaches to design and scale. A good portion of the development along the stretch includes a num- ber of buildings using different materials and a variety of architectural styles. The Union Bank and UVA Credit Union buildings use painted white brick, the Montessori school is a more contemporary design which use scale, material and texture to accomplish their appropriate- ness within the district. Toyota has used modern materials to modify its trademark building to break down the scale of the building down into section that reflect the historic scale of much more traditional buildings of the region. Form, Shape, Scale, and Material Creating a Cohesive Whole This renovation / addition breaks down the scale of long facade and create variations on the facade. The Design narrative goes into more detail regarding how the materiality and detailing help create a more cohesive whole. Buildings should relate to their site and surrounding context The different sides of the new design step down with the natural topog- raphy; which help it relate more appropriately to the site. Porsche's rounded eastern corner relate to its corner condition. Buildings should have a human scale Both Dealerships provide a strong sense of entry and scaling mecha- nisms that deal with human scale in that they allow people to relate to the scale of the complexes in a personal way. ELEMENTS OF ENTRY CORRIDOR GUIDELINES FLOW AUDI PORSCHE AUTOMOTIVE RENOVATION AND EXPANSION ARB Submittal December 9, 2019 _.T. -10 MAZDA & VOLKSWAGEN OF CHARLOTTESVILLE SHOWROOM RENOVATION & NEW CONSTRUCTION B R W A R C H I T E C T S 112 fourth street NE -- ` charlottesville virginia 22902 434.971.7160 www.brw-architects.com B R W A R C H I T E C T S 112 fourth street NE charlottesville virginia 22902 434.971.7160 www.brw-architects.com EXISTING & NEW - PERSPECTIVE - LOOKING NORTH WEST FROM RT.250 FLOW MAZDA - VOLKSWAGEN AUTOMOTIVE RENOVATION AND NEW CONSTRUCTION ARB Submittal December 9, 2019 The project on the west side of the old Ford property (Parcel 7800-6) includes both a new Mazda and VW Dealership. Mazda would occupy what is currently the old Pre -owned building. Whilerenovating the exist- ing structure, scope of work would also include 2 new small additions -one on either side of the buildng - as well as a completely new facade The VW location was mainly informed by the re -use of the existing pre -owned building. Given the need for their proximity in creating an efficient site - con- gregating massing, drive-thru bays and drive thru aisles - the new VW facade is placed alongside the Mazda complex. In this way, there is an efficiency of scale created on the site as well as the potential for re -using the already de - across the building front. The VW will be a completely new building next to veloped parking in the front of the buildings. Mazda. The new Mazda will provide all the amenities of a full -service dealership: an up-to-date showroom with waiting areas and offices, a vehicular drop off station as well as a new Service Bay Garage in the existing garage below. Related to the E.C. review, the new Showroom/Service Center will provide a much -needed upgrade from the existing - a somewhat dated structure. We see this project as an opportunity to enhance the character of the site by improving the Site Plan with better organization and improved county recommended landscaping. And from an architectural standpoint, the project replaces the existing with a new building that is more suitable to its prominent location. The current Mazda design standard is a contemporary style. Subdued with a simple combination of light and dark metal paneling, the exterior facade shows enough variety to create and maintain interest but not overly flam- boyant so as to overwhelm the rest of the character on the 250 corridor. Large storefront windows are added to the facade which rounds out the material palette and provides a healthy amount of daylighting for the interior. Mazda's main design feature - referred to as `the jewel box' - is a 2 story room enclosed in a glass frame that encourages one's gaze on the outside into the interior environment. This `jewel box' seems an appropri- ate answer for an addition to the existing building. Its prominent but well proportioned oversized glass wall is oriented toward a wonderful view and enhances the importance of its location. Further, the interior wall of the jewel box is lined with a wood plank the which forms a warm contrast to the exterior and materially ties into the local vernacular. The new VW complex will provide the same full -service amenities as Maz- da. As with Mazda, this particular site layout is advantageous in allowing for efficient daily operations and a plus for the Entrance Corridor in the way it limits the visual noise of constant visible moving vehicular traffic on site. B R W A R C H I T E C T S 112 fourth street NE charlottesville virginia 22902 434.9 71.7 160 www.brw-architects.com Given all four dealerships adjacency and location on an important corner of the Entrance Corridor; the county recommended studying them together giv- en the impact they will ultimately have in the area. We look forward to working with the county in providing the best possible design solutions. PROJECT NARRATIVE FLOW MAZDA - VOLKSWAGEN AUTOMOTIVE RENOVATION AND NEW CONSTRUCTION ARB Submittal December 9, 2019 B R W A R C H I T E C T S 112 fourth street NE charlottesville virginia 22902 434.971.7160 www.brw-architects.com ` EXISTING & NEW - FRONT PERSPECTIVE - LOOKING NORTH FROM RT.250 FLOW MAZDA - VOLKSWAGEN AUTOMOTIVE RENOVATION AND NEW CONSTRUCTION ARB Submittal December 9, 2019 ]A B R W A R C H I T E C T S 112 fourth street NE -- ` charlottesville virginia 22902 434.971.7160 www.brw-architects.com NEW - PERSPECTIVE - LOOKING NORTH WEST FROM RT.250 FLOW MAZDA - VOLKSWAGEN AUTOMOTIVE RENOVATION AND NEW CONSTRUCTION ARB Submittal December 9, 2019 B R W A R C H I T E C T S 112 fourth street NE charlottesville virginia 22902 434.971.7160 www.brw-architects.com MAZDA - PERSPECTIVE - LOOKING WEST FLOW MAZDA - VOLKSWAGEN AUTOMOTIVE RENOVATION AND NEW CONSTRUCTION ARB Submittal December 9, 2019 B R W A R C H I T E C T S 112 fourth street NE -- ` charlottesville virginia 22902 434.971.7160 www.brw-architects.com MAZDA - PERSPECTIVE - LOOKING EAST FLOW MAZDA - VOLKSWAGEN AUTOMOTIVE RENOVATION AND NEW CONSTRUCTION ARB Submittal December 9, 2019 B R W A R C H I T E C T S 112 fourth street NE charlottesville virginia 22902 434.971.7160 www.brw-architects.com EXISTING - PERSPECTIVE - LOOKING WEST FLOW MAZDA - VOLKSWAGEN AUTOMOTIVE RENOVATION AND NEW CONSTRUCTION ARB Submittal December 9, 2019 L11 )- I B R W A R C H I T E C T S 112 fourth street NE -- ` charlottesville virginia 22902 434.971.7160 www.brw-architects.com scale : 3/32" = 1'-0" MAZDA FRONT BUILDING ELEVATION FLOW MAZDA - VOLKSWAGEN AUTOMOTIVE RENOVATION AND NEW CONSTRUCTION ARB Submittal December 9, 2019 SERVICE FRAME - STONE PANEL SP-1 BUILDING FRAME - STONE PANEL SP-1 DEALER FRAME WITH ILLUMINATED DEALER NAME SIGN WITHOUT ILLUMINATION TROUGH WITH ILLUMINATION TROUGH AT WITH BACKLIT LETTERS BY VWoA SIGN VENDOR. AT INTERIOR PERIMETER FINTERIOR PERIMETER �w B R W A R C H I T E C T S 112 fourth street NE charlottesville virginia 22902 434.971.7160 www.brw-architects.com ENTERLINE OF VW SIGNAGE 01 C4 STONE PANEL SP-1 ENTRY LBUTT JOINT CURTAIN WALL FRAME WITH CLEAR INSULATED GLAZING SYTEM [CLEAR ANOD. ALUM,. CURTAIN WALL DEALER FRAME (#2 SIZE PER DID) - STONE AND VW LOGO CLIP ON (CW-1) WITH CLEAR GLAZING (GL-1) PANEL SP-1 WITH ILLUMINATION TROUGH INTERIOR AND EXTERIOR RE:A7.12 AT INTERIOR PERIMETER FACES scale : 3/32" = 1'-0" VW FRONT BUILDING ELEVATION FLOW MAZDA - VOLKSWAGEN AUTOMOTIVE RENOVATION AND NEW CONSTRUCTION ARB Submittal December 9, 2019 B R W A R C H I T E C T S 112 fourth street NE -- ` charlottesville virginia 22902 434.971.7160 www.brw-architects.com NEW - PERSPECTIVE - LOOKING WEST FLOW MAZDA - VOLKSWAGEN AUTOMOTIVE RENOVATION AND NEW CONSTRUCTION ARB Submittal December 9, 2019 Old Mazda NO -ow B R W A R C H I T E C T S 112 fourth street NE charlottesville virginia 22902 434.971.7160 www.brw-architects.com 7 -----7-- -7 7 Goodwill Store Future Wawa Development Proposed FLOW Mazda - VW beyond BMW of Charlottesville across ELEMENTS OF ENTRY CORRIDOR GUIDELINES FLOW MAZDA - VOLKSWAGEN AUTOMOTIVE RENOVATION AND NEW CONSTRUCTION ARB Submittal December 9, 2019 Proposed FLOW Audi Porsche Old Audi Porsche across B R W A R C H I T E C T S 112 fourth street NE -- ` charlottesville virginia 22902 434.971.7160 www.brw-architects.com Guadalajara Restaurant Brown Toyota across In developing a new identity for this site, both VW and Mazda look to create a building that responds to the guidelines for the Entrance Cor- ridor. While using modern design and materials, the intent is for taking cues from the scale, texture and detail of the surrounding Entrance Corridor and the historic precedents of the larger community. Compatibility with the Character of the Entrance Corridor The size and scale of this building compares appropriately with the size and scale of buildings on both sides of the Entrance Corridor. Clearly, the Pre -owned converted into Mazda complex maintains the scale and generally improves the exisitng condition. The VW complex is sim- ilarly sized and would be considered a moderate sized building along this corridor; certainly within bounds of the surrounding context. Also both building designs fit within the variations found on both sides of the street and one might argue that they bring a high level of detail vs many other commercial ventures. Form, Shape, Scale, and Material Creating a Cohesive Whole Both buildings break down the scale of long facade by introducing a variations of architectural features. Buildings should relate to their site and surrounding context VW is scaled and located to relate the exsiitng pre -owned building. A priority in this development is for a sustainable re -use of the existing I(�YiP1[K�� Buildings should have a human scale Both Dealerships provide a strong sense of entry and scaling mecha- nisms that deal with human scale in that they allow people to relate to the scale of the complexes in a personal way. ELEMENTS OF ENTRY CORRIDOR GUIDELINES FLOW MAZDA - VOLKSWAGEN AUTOMOTIVE RENOVATION AND NEW CONSTRUCTION ARB Submittal December 9, 2019