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Home My WebLink AboutARB202000032 Plan - Submittal (First) 2020-05-13.,r _ a1 F� I VNX J d; w FLOW AUTOMOTIVE OF CHARLOTTESVILLE Audi - Porsche - Volkswagen - Mazda ARB Concept Review Submission February 24, 2020 B R W A R C H I T E C T S 112 fourth street NE charlottesville virginia 22902 434.971 . 7160 www.brw-architects.com ARIAL PERSPECTIVE RENDERING OF PROPOSAL FLOW AUTOMOTIVE DEALERSHIPS DEVELOPMENT ARB Submittal February 24, 2020 A New Site and new Direction for Flow Dealerships Earlier this fall, Flow Companies was presented the opportunity to ac- quire the Old Malloy Ford property as a substitute for its current prop- erties across Richmond Road. This document introduces all four of ithe previously reviewed dealerships on this completely new site. Throughout 2019, Flow Automotive, Inc. has been extremely appre- ciative of the Albemarle ARB in its guidance for the development of both the new Audi /Porsche dealerships on 1313 Richmond Road (ARB-2019-55) and the VW /Mazda dealeships on 1289 Stoneypoint Road (ARB-2019-47). While having spent a good deal of time this year working diligently to find the best design solutions for both locations, we always faced serious limitations on these sites making each less than ideal for efficient operations. Thus, with the opportunity of acquir- ing the old Malloy Ford site - across the street from their current Audi/ Porsche complex - the decision was made to switch gears and pursue this change of direction. This new address - 1300 Richmond Road - is comprised of 2 adjacent lots - the old dealership and Service Building on the east side (TMP 7800-7) and the the Pre -owned building and ma- jority of parking on the west side (TMP7800-6.) Flow finds many advantages with this new site that we hope may also be seen as a boon to the County and EC. First and foremost, this proj- ect would reutilize a major portion of the existing Malloy site. In keeping the large Service building, Body Shop as well as re -purposing the Pre - Owned Building, this redevelopment is a sustainable option in its preser- vation and re -use of existing resources. Further, the replacement of the existing old showroom along Richmond Road with the new Porsche / Audi complex will result in a much needed renovation of the rambling, outdated structure. The resulting project will be a fresh, clean design; bringing about a much improved condition along a very visible stretch of the Entrance Corridor. The Board will likely recognize the design's similarities with the previous project across the street that was 'condi- tionally approved' by the ARB this summer There was much discussion about the limitations of the previous VW / Mazda corner site: the large electrical easment, difficult access and a long narrow lot were all features creating problems for future planning While we felt the previous design 'made the most' of a difficult situa- B R W A R C H I T E C T S 112 fourth street NE charlottesville virginia 22902 434.971.7160 www.brw-architects.com tion (and again we thank the ARB for helping sculpt those solutions), ultimately these compromises were leading to an inefficient site with crowded operations. Ultimately, a car dealership may not bethe best fit for such a prominent locaton in the E.C. On the other hand, 1300 Richmond Road provides ample space - and not to mention, already developed space - for operations of all 4 dealerships combined. Further, we've found through a lengthy vetting process that a majority of the existing site's facilities can be re -used; which again is perhaps a more sustainable solution. Finally, vehicular drop-off was always a problem at the 1313 Richmond Road site. Due to limited space, this activity has had to occur on Rich- mond Road. At the new site, with the additional Road being built for the adjacent Wawa developmentt, proposed vehicular drop-off will occur in the rear of the site via the new Road off of Stonypoint. With the previous Porsche / Audi project having gained conditional ARB approval and VW/ Mazda also having undergone multuiple re- views, we understant a good deal of effort has been put forth on these projects to date. As a result, we know this change of direction might come as a surprise to the Board. We respectfully ask again for the ARB guidance in finding the best possible solution for both the dealerships in their relation with the Entrance Corridor. NEW DIRECTION FLOW AUTOMOTIVE DEALERSHIPS DEVELOPMENT ARB Submittal February 24, 2020 B R W A R C H I T E C T S 112 fourth street NE charlottesville virginia 22902 434.971.7160 www.brw-architects.com 21 *IRON , PERMANEN RU IOAND 6RA G El iv ENT \ - � �— LPL P--AB.4 53 7� � _��-� � � DI� Al DT T.M. 78-6 -- - 2 T.M. 78-7 �� LOTS LOT ��` 7,:65 ACRES , - _ _ b = 5.59 ACRES (DOES NOT INCLUDE � p ,i �� ` - __ = Q—OVERLAPS OR GAPS t ` B&B PARTNEf?SHIP — ) �— 'D.B. 816-241 — 1__ - -- --4 WARREN A. BUSHEY & MAR EC. BUSHEY, �, D B 229-565 _ _ _ AS�TRUSTEES OF THE WARREN A. 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X o D 'I LP 11 N tic 30 d SU 90 I NEW SITE PLAN FLOW AUTOMOTIVE DEALERSHIPS DEVELOPMENT ARB Submittal February 24, 2020 AUDI & PORSCHE OF CHARLOTTESVILLE SHOWROOM RENOVATION & EXPANSION B R W A R C H I T E C T S 112 fourth street NE charlottesville virginia 22902 434.971.7160 www.brw-architects.com B R W A R C H I T E C T S 112 fourth street NE charlottesville virginia 22902 434.971 . 7160 www.brw-architects.com EXISTING AND NEW - FRONT PERSPECTIVE FLOW AUDI PORSCHE AUTOMOTIVE RENOVATION AND EXPANSION ARB Submittal February 24, 2020 The project on the site's East side (Parcel 7800-7) is a new addition expan- On a building scale, the new showrooms are an improvement in that sion of the existing Ford complex transforming the old empty Ford dealer- they will add a crisp, fresh design to the corridor and provide quality ship into a new Flow Audi and Porsche Showroom as well as a renovation of the existing Service Building. While the Service Building block in the rear (not visible fro the EC) will remain, the entire front of the old Ford com- plex - including showroom and offices - will be demolished and replaced with a new updated complex; and a design that should be familiar to the ARB. As with the previously approved project reviewed earlier this year, this new design is a dealership hybrid - marrying Audi on the west side with a Porsche Showroom on the east. The Audi portion of the building picks up from where it left off from the previously ARB approved but unbuilt design planned for the lot across the street. The new proposal for the existing building's west (Audi) side is similar in size and scale to the previous design and it employs a ground to roof curtain wall running across the front facade - a major feature that can be seen as both contemporary but also maintaining time honored classical elements. The vehicular drive-thru is represented as a minor massing in relation to the main showroom; thus helping to break down the scale of the overall facade. In composition, one can point to the buildings unadorned glass box as conveying the beauty of simple, whole geometry. Further, architectural elements - such as the repetition of the glass and its repetitive slender vertical framework - evoke a strength of repetition and subtle rhythm one finds in more classical buildings. The Audi Entry is an elegant recess within the front facade. With a reduced palette of materials, a general design theme is an uncluttered minimalism; an idea drawn from classical precedents. Porsche's curved facade is well suited to the new site in how it's form suit- ably addresses the corner of Town and Country Road. You will note in the perspective renderings that this portion of the facade is couched within the landscape as it is downhill by @ 10-15' from the corner of Richmond Road with Town & Country. One might argue Porsche's form and massing is a better fit at this new location vs. the previous site. The Porsche addition keeps the same material palette planned for across the street; which were revised per the previous ARB process commentary. These materials are compatible to Audi. The metal canopy complements the anodized glass frame of the Audi glass wall front and forms a suitable contrast to the transparency of the glass. An entire front facade make -over, this project is a major upgrade over the exisiting out -dated dealership. Pehaps, just as important, from a sus- tainability perspective, the re -use of this site / building saves resources; and a general goal is to maintain large portions of the site without major disturbance. spaces filled with plenty of natural light on the interior. While the new exterior designs maintain some of the characteristics of each corporate identity, the overriding intent is to create a cohesive building and one that is in keeping with the local character and Entrance Corridor Guide- lines. After last year's February 4, 2019 work session and April 15th 2019 Con- cept Meeting with the ARB for the previous project, both dealerships made a number of design changes to address the Board's comments. We have maintained these revised architectural elements in this pro- posal. These design features include the following: 1. minimizing the drive-thru location which thereby reduces the overall canopy size - (in this new project the drive-thru is now an exterior lane under the metal canopy.) 2. reducing the metal canopy volume and overall building height by removing its top 4'-0" panel, 3. revised the Porsche storefont glass widths to a 4'-0 module for consistency to the Audi design as well as 4. modifying the vertical connections of the curtain wall frame in the Porsche central glass entry - changing from butt joints to anodized frame - to again tie into the Audi framework and create more overall design consistency and 5. the columns were enlarged in order create a more solid connection to the ground. Again, an important issue in this program is not just looking at either side or dealership in isolation but rather designing a building that works as a whole; and stands on its own merit to be a positive addition to the En- trance Corridor. In this way, a design goal is finding ways creating com- positional unity. We are finding this unity in materiality, overall massing as well in more focused architectural detail. We are proposing a brick siding for the new building sides; one that takes the place of each corporate standards materials of cement paneling and black corrugated metal. Regarding the more general building composition, roof heights were modified to reflect the sloping grade. On the detail level, more minor architectural elements were brought into alignment; such as the Porsche banding pattern with various featires pf Audi's facade. Also, defining the 4'-0" glass width lends to this idea of consistency - maintaining a shared module of the field of glass that ties the two sides together. While a separation is requested by both dealerships to avoid blending of branding identities, the central block - a simple recessed wall of minimal dark gray metal paneling - provides an architectural element that mar- ries the two styles while creating a pause for transition. PROJECT NARRATIVE FLOW AUDI PORSCHE AUTOMOTIVE RENOVATION AND EXPANSION ARB Submittal February 24, 2020 B R W A R C H I T E C T S 112 fourth street NE charlottesville virginia 22902 434.971.7160 www.brw-architects.com scale : 3/64" = 1 '-0" EXISTING PLAN FLOW AUDI PORSCHE AUTOMOTIVE RENOVATION AND EXPANSION ARB Submittal February 24, 2020 B R W A R C H I T E C T S 112 fourth street NE charlottesville virginia 22902 434.971.7160 www.brw-architects.com scale : 3/64" = 1'-0" \ 11 aw.111 FLOW AUDI PORSCHE AUTOMOTIVE RENOVATION AND EXPANSION ARB Submittal February 24, 2020 L B R W A R C H I T E C T S 112 fourth street NE charlottesville virginia 22902 434.971.7160 www.brw-architects.com NEW - FRONT PERSPECTIVE FLOW AUDI PORSCHE AUTOMOTIVE RENOVATION AND EXPANSION ARB Submittal February 24, 2020 ACM dry -joint Brick veneer - rainscreen system - Glen- Gery Steel matte (MICA OPT) finish Grey K12-3008- at Service Drive portal AUDI ROOF 440' - 2" co i f\ CV Audi S.M.. Drive �10 N 1 AUDI SHOWR M 417-0" DI SERVICE Recessed metal Curtain wall with 2" corners - grey finish anodized frame — Matte white ACM at Brick veneer - interior ceiling fascia Glen- Gery Steel beyond - CWM Grey K12-3008 White finish I AUDI SHOWROOM ACM dry -joint rainscreen system - matte (MICA OPT) finish at entry portal NOTE: 1. VISIBLE LIGHT TRANSMITTANCE (VLT) SHALL NOT DROP BELOW 40%. VISIBLE LIGHT REFLECTANCE (VLR) SHALL NOT EXCEED 30%. 2. VISIBILITY OF ALL MECHANICAL EQUIPMENT FROM THE ENTRANCE CORRIDOR SHALL BE ELIMINATED. B R W A R C H I T E C T S 112 fourth street NE charlottesville virginia 22902 434.971.7160 www.brw-architects.com Z U Metal paneling @ recessed building connection - VM QUART - ZINC finish. SHARED SPACE Curtain wall with anodized frame @ e �N 1'-0" wide interior columns - silver finish. Revised from ARB submission 3/4/2019. Aluminum composite metal panels - 12' - 9" matte (MICA OPT) finish (revised from MTLC BSX SLVR per ARB comments 2'-9 1/4" submissions 3/4/2019) 7' - 2 1 /2" 2' - 9 1 /4" PORSCHE ROOF 445' - 9" 0 w Uw' �W�PDOC�NO�� 0 M O � N 0 PORSCHE SHOWROOM Structural glazing at showroom - vertical butt joints with glass fins behind 419' - 6" Exterior canopy columns - black finish scale : 3/64" = 1 '-0" AUDI- PORSCHE FRONT BUILDING ELEVATION FLOW AUDI PORSCHE AUTOMOTIVE RENOVATION AND EXPANSION ARB Submittal February 24, 2020 ^u41 CharlOttesville �, W..�"i._ B R W A R C H I T E C T S 112 fourth street NE charlottesville virginia 22902 434.971.7160 www.brw-architects.com 0 AUDI- PORSCHE FRONT PERSPECTIVES FLOW AUDI PORSCHE AUTOMOTIVE RENOVATION AND EXPANSION ARB Submittal February 24, 2020 B R W A R C H I T E C T S 112 fourth street NE charlottesville virginia 22902 434.971.7160 www.brw-architects.com AUDI - PORSCHE SIDE PERSPECTIVES FLOW AUDI PORSCHE AUTOMOTIVE RENOVATION AND EXPANSION ARB Submittal February 24, 2020 B R W A R C H I T E C T S 112 fourth street NE charlottesville virginia 22902 434.971 . 7160 www.brw-architects.com EXISTING - PERSPECTIVE - LOOKING WEST FROM RT.250 FLOW AUDI PORSCHE AUTOMOTIVE RENOVATION AND EXPANSION ARB Submittal February 24, 2020 B R W A R C H I T E C T S 112 fourth street NE charlottesville virginia 22902 434.971.7160 www.brw-architects.com NEW - PERSPECTIVE - LOOKING WEST FROM RT.250 FLOW AUDI PORSCHE AUTOMOTIVE RENOVATION AND EXPANSION ARB Submittal February 24, 2020 B R W A R C H I T E C T S 112 fourth street NE charlottesville virginia 22902 434.971 . 7160 www.brw-architects.com EXISTING - PERSPECTIVE - LOOKING EAST FROM RT.250 FLOW AUDI PORSCHE AUTOMOTIVE RENOVATION AND EXPANSION ARB Submittal February 24, 2020 B R W A R C H I T E C T S 112 fourth street NE charlottesville virginia 22902 434.971.7160 www.brw-architects.com NEW - PERSPECTIVE - LOOKING EAST FROM RT.250 FLOW AUDI PORSCHE AUTOMOTIVE RENOVATION AND EXPANSION ARB Submittal February 24, 2020 B R W A R C H I T E C T S 112 fourth street NE charlottesville virginia 22902 434.971.7160 www.brw-architects.com I� SERVICE ROOF 433' - 2" % LEVEL SERVICE BASEMENT 404' - 0" PORSCHE ROOF 445' - 9" M CV /_k PORSCHE SHOWROOM Audi Service Drive- Matte white ACM at interior Curtain wall with 2" Porsche building Thru roof ceiling fascia beyond - anodized frame beyond Existing building to CWM White finish be re -painted PORSCHE ROOF 445' . 9" REAR BODY SHOP BEYOND AUDI ROOF NOT VISIBLE FROM E.C. � � 440' - 2" _ cV (D 0 N Aluminum composite metal NEW FRONT ADDITION panels - matte (MICA OPT) finish. Structural glazing at showroom - vertical butt joints with glass fins behind B R W A R C H I T E C T S 112 fourth street NE charlottesville virginia 22902 434.971.7160 www.brw-architects.com 'Exterior canopy columns - black finish PORSCHE DRIVE-THRU CANOPY ACM dry -joint rain screen Brich veneer - Glen-Gery Steel system @ service drive portal - Grey K1 2-3008 matte (MICA OPT) finish EXISTING TO BE RE -FINISHED I SHOWROOM 417'-0" —Recessed metal corner - grey finish - painted AUDI SIDE - WEST ELEVATION scale : 3/64" = 1'-0" SERVICE ROOF 433' - 2" ' _ LEVEL SERVICE 414' - 0" i pp Glass garage door �I BASEMEN�� 404' - i' NOTE: 1. VISIBLE LIGHT TRANSMITTANCE (VLT) SHALL NOT DROP BELOW 40%. VISIBLE LIGHT REFLECTANCE (VLR) SHALL NOT EXCEED 30%. 2. VISIBILITY OF ALL MECHANICAL EQUIPMENT FROM THE ENTRANCE CORRIDOR SHALL BE ELIMINATED. PORSCHE SIDE - EAST ELEVATION scale : 3/64" = 1 '-0" AUDI - PORSCHE SIDE ELEVATIONS FLOW AUDI PORSCHE AUTOMOTIVE RENOVATION AND EXPANSION ARB Submittal February 24, 2020 J Old Mazda B R W A R C H I T E C T S 112 fourth street NE charlottesville virginia 22902 434.971.7160 www.brw-architects.com Goodwill Store Nor .... Future Wawa Development Fi Proposed FLOW Mazda - VW beyond IINov will 'Ar � AM 7V ate` r• BMW of Charlottesville across ELEMENTS OF ENTRY CORRIDOR GUIDELINES FLOW AUDI PORSCHE AUTOMOTIVE RENOVATION AND EXPANSION ARB Submittal February 24, 2020 Proposed FLOW Audi Porsche 6, Old Audi Porsche across B R W A R C H I T E C T S 112 fourth street NE charlottesville virginia 22902 434.971.7160 www.brw-architects.com Guadalajara Restaurant Brown Toyota across In developing a new identity for this site, both Audi and Porsche look to create a building that responds to the guidelines for the Entrance Corridor. While using modern design and materials, the intent is for tak- ing cues from the scale, texture and detail of the surrounding Entrance Corridor and the historic precedents of the larger community. Compatibility with the Character of the Entrance Corridor The size and scale of this building compares appropriately with the size and scale of buildings on both sides of the Entrance Corridor. It would fall into the moderate to large range in comparison to other buildings in the area and will be the same scale as the existing building. The Entrance Corridor along US 250 east of Charlottesville at Pantops represent a diversity of architectural approaches to design and scale. A good portion of the development along the stretch includes a num- ber of buildings using different materials and a variety of architectural styles. The Union Bank and UVA Credit Union buildings use painted white brick, the Montessori school is a more contemporary design which use scale, material and texture to accomplish their appropriate- ness within the district. Toyota has used modern materials to modify its trademark building to break down the scale of the building down into section that reflect the historic scale of much more traditional buildings of the region. Form, Shape, Scale, and Material Creating a Cohesive Whole This renovation / addition breaks down the scale of long facade and create variations on the facade. The Design narrative goes into more detail regarding how the materiality and detailing help create a more cohesive whole. Buildings should relate to their site and surrounding context The different sides of the new design step down with the natural topog- raphy; which help it relate more appropriately to the site. Porsche's rounded eastern corner relate to its corner condition. Buildings should have a human scale Both Dealerships provide a strong sense of entry and scaling mecha- nisms that deal with human scale in that they allow people to relate to the scale of the complexes in a personal way. ELEMENTS OF ENTRY CORRIDOR GUIDELINES FLOW AUDI PORSCHE AUTOMOTIVE RENOVATION AND EXPANSION ARB Submittal February 24, 2020 It MAZDA & VOLKSWAGEN OF CHARLOTTESVILLE SHOWROOM RENOVATION & NEW CONSTRUCTION B R W A R C H I T E C T S 112 fourth street NE charlottesville virginia 22902 434.971.7160 www.brw-architects.com EXISTING & NEW - PERSPECTIVE - LOOKING NORTH WEST FROM RT.250 B R W A R C H I T E C T S FLOW MAZDA - VOLKSWAGEN AUTOMOTIVE RENOVATION AND NEW CONSTRUCTION 112 fourth street NE charlottesvillevirginia22902 ARB Submittal 434.971 . 7160 www.brw-architects.com February 24, 2020 The project on the west side of the old Ford property (Parcel 7800-6) The new VW complex will provide the same full -service amenities as Mazda. As includes both a new Mazda and VW Dealership. Mazda would occupy with Mazda, this particular site layout is advantageous in allowing for efficient what is currently the old Pre -owned building. While renovating the ex- isting structure, scope of work would also include 2 new small additions -one on either side of the buildng - as well as a completely new facade daily operations and a plus for the Entrance Corridor in the way it limits the visual noise of constant visible moving vehicular traffic on site. across the building front. The VW will be a completely new building next to The VW location was mainly informed by the re -use of the existing pre -owned Mazda. The new Mazda will provide all the amenities of a full -service dealership: an up-to-date showroom with waiting areas and offices, a vehicular drop off station as well as a new Service Bay Garage in the existing garage below. Related to the E.C. review, the new Showroom/Service Center will provide a much -needed upgrade from the existing dated structure. We see this project as an opportunity to enhance the character of the site by improv- ing the Site Plan with better organization and improved county recom- mended landscaping. And from an architectural standpoint, the project replaces the existing with a new building that is more appropriate for its prominent location. The current Mazda design standard is a contemporary style. Subdued with a simple combination of light and dark metal paneling, the exterior fagade shows enough variety to create and maintain interest but not overly flam- boyant so as to overwhelm the rest of the character on the 250 corridor. Large storefront windows are added to the fagade which rounds out the material palette and provides a healthy amount of daylighting for the interior. Mazda's main design feature - referred to as 'the jewel box' - is a 2 story room enclosed in a glass frame that encourages one's gaze on the outside into the interior environment. This 'jewel box' appears an appropri- ate answer for an addition to the existing building. In contrast with the rest of the white front exterior, it helps break down the scale of the building. Its prominent but well proportioned oversized glass wall is oriented toward a wonderful view and enhances the importance of its location. Further, the interior wall of the jewel box is lined with a wood plank the which forms a warm contrast to the exterior and materially ties into the local vernacular. As with the previous 2019 design, this building's facade has traded the corporate branded white metal panels in exchange for white brick; which we see as a material much more in keeping with the local character and material vernacular. B R W A R C H I T E C T S 112 fourth street NE charlottesville virginia 22902 434.971.7160 www.brw-architects.com building. Given the need for their proximity in creating an efficient site - con- gregating massing, drive-thru bays and drive thru aisles - the new VW facade is placed alongside the Mazda complex. In this way, there is an efficiency of scale created on the site as well as the potential for re -using the already de- veloped parking in the front of the buildings. The VW building also picks up from where we left off on the prior design for the previous site per the 2019 ARB review process. Again, a buff colored stone paneling has replaced the original VW white metal panel; a standard in the companies branding material palette. Also, the white frame is broken down into smaller frames ;which help both break down scale of compostion as well as lend a human scale. Given all four dealerships adjacency and location on an important corner of the Entrance Corridor; the county recommended studying them together giv- en the impact they will ultimately have in the area. We look forward to working with the county in providing the best possible design solutions. PROJECT NARRATIVE FLOW MAZDA - VOLKSWAGEN AUTOMOTIVE RENOVATION AND NEW CONSTRUCTION ARB Submittal February 24, 2020 B R W A R C H I T E C T S 112 fourth street NE charlottesville virginia 22902 434.971 . 7160 www.brw-architects.com EXISTING & NEW - FRONT PERSPECTIVE - LOOKING NORTH FROM RT.250 FLOW MAZDA - VOLKSWAGEN AUTOMOTIVE RENOVATION AND NEW CONSTRUCTION ARB Submittal February 24, 2020 B R W A R C H I T E C T S 112 fourth street NE charlottesville virginia 22902 434.971.7160 www.brw-architects.com NEW - PERSPECTIVE - LOOKING NORTH WEST FROM RT.250 FLOW MAZDA - VOLKSWAGEN AUTOMOTIVE RENOVATION AND NEW CONSTRUCTION ARB Submittal February 24, 2020 B R W A R C H I T E C T S 112 fourth street NE charlottesville virginia 22902 434.971.7160 www.brw-architects.com MAZDA - PERSPECTIVE - LOOKING WEST FLOW MAZDA - VOLKSWAGEN AUTOMOTIVE RENOVATION AND NEW CONSTRUCTION ARB Submittal February 24, 2020 B R W A R C H I T E C T S 112 fourth street NE charlottesville virginia 22902 434.971.7160 www.brw-architects.com MAZDA - PERSPECTIVE - LOOKING EAST FLOW MAZDA - VOLKSWAGEN AUTOMOTIVE RENOVATION AND NEW CONSTRUCTION ARB Submittal February 24, 2020 ti B R W A R C H I T E C T S 112 fourth street NE charlottesville virginia 22902 434.971 . 7160 www.brw-architects.com EXISTING - PERSPECTIVE - LOOKING WEST FLOW MAZDA - VOLKSWAGEN AUTOMOTIVE RENOVATION AND NEW CONSTRUCTION ARB Submittal February 24, 2020 GI J- I B R W A R C H I T E C T S 112 fourth street NE charlottesville virginia 22902 434.971 . 7160 www.brw-architects.com e : 3/32" = 1'-0" MAZDA FRONT BUILDING ELEVATION FLOW MAZDA - VOLKSWAGEN AUTOMOTIVE RENOVATION AND NEW CONSTRUCTION ARB Submittal February 24, 2020 SERVICE FRAME - STONE PANEL SP-1 BUILDING FRAME - STONE PANEL SP-1 DEALER FRAME WITH ILLUMINATED DEALER NAME SIGN WITHOUT ILLUMINATION TROUGH WITH ILLUMINATION TROUGH AT WITH BACKLIT LETTERS BY VWoA SIGN VENDOR. AT INTERIOR PERIMETER FINTERIOR PERIMETER B R W A R C H I T E C T S 112 fourth street NE charlottesville virginia 22902 434.971.7160 www.brw-architects.com INE OF VW SIGNAGE P�l P�pii I I I III I I I I L�=__ __1 "IIII, STONE PANEL SP-1 ENTRY LBUTT JOINT CURTAIN WALL FRAME WITH CLEAR INSULATED GLAZING SYTEM [CLEAR ANOD. ALUM,. CURTAIN WALL DEALER FRAME (#2 SIZE PER DID) - STONE AND VW LOGO CLIP ON (CW-1) WITH CLEAR GLAZING (GL-1) PANEL SP-1 WITH ILLUMINATION TROUGH INTERIOR AND EXTERIOR RE:A7.12 AT INTERIOR PERIMETER FACES scale : 3/32" = 1 '-0" VW FRONT BUILDING ELEVATION FLOW MAZDA - VOLKSWAGEN AUTOMOTIVE RENOVATION AND NEW CONSTRUCTION ARB Submittal February 24, 2020 B R W A R C H I T E C T S 112 fourth street NE charlottesville virginia 22902 434.971 . 7160 www.brw-architects.com NEW - PERSPECTIVE - LOOKING WEST FLOW MAZDA - VOLKSWAGEN AUTOMOTIVE RENOVATION AND NEW CONSTRUCTION ARB Submittal February 24, 2020 Old Mazda B R W A R C H I T E C T S 112 fourth street NE charlottesville virginia 22902 434.971.7160 www.brw-architects.com Goodwill Store Future Wawa Development Proposed FLOW Mazda - VW beyond w BMW of Charlottesville across ELEMENTS OF ENTRY CORRIDOR GUIDELINES FLOW MAZDA - VOLKSWAGEN AUTOMOTIVE RENOVATION AND NEW CONSTRUCTION ARB Submittal February 24, 2020 Proposed FLOW Audi Porsche 6, Old Audi Porsche across B R W A R C H I T E C T S 112 fourth street NE charlottesville virginia 22902 434.971.7160 www.brw-architects.com Guadalajara Restaurant Brown Toyota across In developing a new identity for this site, both VW and Mazda look to create a building that responds to the guidelines for the Entrance Cor- ridor. While using modern design and materials, the intent is for taking cues from the scale, texture and detail of the surrounding Entrance Corridor and the historic precedents of the larger community. Compatibility with the Character of the Entrance Corridor The size and scale of this building compares appropriately with the size and scale of buildings on both sides of the Entrance Corridor. Clearly, the Pre -owned converted into Mazda complex maintains the scale and generally improves the exisitng condition. The VW complex is sim- ilarly sized and would be considered a moderate sized building along this corridor; certainly within bounds of the surrounding context. Also both building designs fit within the variations found on both sides of the street and one might argue that they bring a high level of detail vs many other commercial ventures. Form, Shape, Scale, and Material Creating a Cohesive Whole Both buildings break down the scale of long facade by introducing a variations of architectural features. Buildings should relate to their site and surrounding context VW is scaled and located to relate the existing pre -owned building. A priority in this development is for a sustainable re -use of the existing I&MIJP1[K19IN Buildings should have a human scale Both Dealerships provide a strong sense of entry and scaling mecha- nisms that deal with human scale in that they allow people to relate to the scale of the complexes in a personal way. ELEMENTS OF ENTRY CORRIDOR GUIDELINES FLOW MAZDA - VOLKSWAGEN AUTOMOTIVE RENOVATION AND NEW CONSTRUCTION ARB Submittal February 24, 2020