HomeMy WebLinkAboutARB202000032 Plan - Revision 2020-06-22FLOW AUTOMOTIVE OF CHARLOTTESVILLE
Audi - Porsche - Volkswagen - Mazda
ARB Revised for Submittal #2 dated
June 22, 2020
(of original February 24,2020)
FLOW AUTOMOTIVE DEALERSHIPS DEVELOPMENT
ARB Submittal
June 22, 2020
FLOW AUTOMOTIVE DEALERSHIPS DEVELOPMENT
ARB Submittal
June 22, 2020
NEW DIRECTION
A New Site and new Direction for Flow Dealerships
Earlier this fall, Flow Companies was presented the opportunity to ac-
quire the Old Malloy Ford property as a substitute for its current prop-
erties across Richmond Road. This document introduces all four of the
previously reviewed dealerships on this completely new site.
Throughout 2019, Flow Automotive, Inc. has been extremely appre-
ciative of the Albemarle ARB in its guidance for the development
of both the new Audi /Porsche dealerships on 1313 Richmond Road
(ARB-2019-55) and the VW /Mazda dealeships on 1289 Stoneypoint
Road (ARB-2019-47). While having spent a good deal of time this year
working diligently to find the best design solutions for both locations,
we always faced serious limitations on these sites making each less
than ideal for efficient operations. Thus, with the opportunity of acquir-
ing the old Malloy Ford site - across the street from their current Audi/
Porsche complex - the decision was made to switch gears and pursue
this change of direction. This new address - 1300 Richmond Road - is
comprised of 2 adjacent lots - the old dealership and Service Building
on the east side ( TMP 7800-7) and the the Pre-owned building and ma-
jority of parking on the west side ( TMP7800-6.)
Flow finds many advantages with this new site that we hope may also
be seen as a boon to the County and EC. First and foremost, this proj-
ect would reutilize a major portion of the existing Malloy site. In keeping
the large Service building, Body Shop as well as re-purposing the Pre-
Owned Building, this redevelopment is a sustainable option in its preser-
vation and re-use of existing resources. Further, the replacement of the
existing old showroom along Richmond Road with the new Porsche /
Audi complex will result in a much needed renovation of the rambling,
outdated structure. The resulting project will be a fresh, clean design;
bringing about a much improved condition along a very visible stretch
of the Entrance Corridor. The Board will likely recognize the design‘s
similarities with the previous project across the street that was ‘condi-
tionally approved’ by the ARB this summer
There was much discussion about the limitations of the previous VW /
Mazda corner site: the large electrical easment, difficult access and a
long narrow lot were all features creating problems for future planning.
While we felt the previous design ‘made the most’ of a difficult situa-
tion (and again we thank the ARB for helping sculpt those solutions),
ultimately these compromises were leading to an inefficient site with
crowded operations. Ultimately, a car dealership may not be the best
fit for such a prominent locaton in the E.C. On the other hand, 1300
Richmond Road provides ample space - and not to mention, already
developed space - for operations of all 4 dealerships combined.
Further, we’ve found through a lengthy vetting process that a majority
of the existing site’s facilities can be re-used; which again is perhaps a
more sustainable solution.
AERIAL PERSPECTIVE RENDERING OF PROPOSAL
Finally, vehicular drop-off was always a problem at the 1313 Richmond
Road site. Due to limited space, this activity has had to occur on Rich-
mond Road. At the new site, with the additional Road being built for
the adjacent Wawa development, proposed vehicular drop-off will
occur in the rear of the site via the new Road off of Stonypoint.
With the previous Porsche / Audi project having gained conditional
ARB approval and VW/ Mazda also having undergone multuiple re-
views, we understand a good deal of effort has been put forth on these
projects to date. We respectfully ask again for the ARB guidance in
finding the best possible solution for both the dealerships in their relation
with the Entrance Corridor.
FLOW AUTOMOTIVE DEALERSHIPS DEVELOPMENT
ARB Submittal
June 22, 2020
FLOW AUTOMOTIVE DEALERSHIPS DEVELOPMENT
ARB Submittal
June 22, 2020
EXISTING SITE PLAN NEW SITE PLAN
scale : 1” = 80’-0”scale : 1” = 80’-0”
400
404
416408402
412
412
402
416408100 YR FLOODPLAIN
500 YR FLOODPLAIN
1 0 0 Y R F LO O DP L A IN
MANAGED
SLOPES
MANAGED
SLOPES
MANAGED
SLOPES
PRESERVED SLOPES
EX. MH
EX. MH
EX. SAN MH
EX. SAN MH
EX. MH
C/O
C/O
C/O
C/O
C/O
N12°32'37" E 781.67'781.67'FOC
NEW 20' ACSAEASEMENTNEW SWM EASEMENT
NEW 4" SDR-269.00'25.72'31.73'12.53'17
18
18
17
18
7 8
X
X
X
X
X
X
X
X
X
XX
X
X
X
X
X
X
X
X
X
X
X
X
X
X
X
X
X
X
X
X
X
X
XX
X
X
X
X
X
X
X
X
X
X
X
X
U.S. ROUTE 250
RICHMOND ROAD TOWN AND COUNTRY LNEXISTING SERVICE FFE
APPROX 414 TO
REMAIN
NEW SALES BUILDING FFE
417.00 NEW SALES BUILDING FFE
419.50
(EX) SALES & SERVICE
FFE 420 TO REMAIN
NEW SALES & SERVICE
BUILDING FFE 416.35
Project Name
SITE PLAN
06/04/20 1" = 80'-0"
Site Plan
400
404
410
100 YR FLOODPLAIN
500 YR FLOODPLAIN
1 0 0 Y R FL O OD P LAI N
PRESERVED SLOPES
BENCHMARK:MAG NAIL SETELEVATION=420.08
EX. ONE STORYSTUCCO & BLOCKBUILDING
EX. ONE STORY
STUCCO W/ BASEMENT
N12°32'37" E 781.67'781.67'FOC
NEW 20' ACSAEASEMENTNEW SWM EASEMENT
1" PE WATERLINENEW 6" DI WLNEW 4" SDR-269.00'25.72'31.73'12.53'17
18
18
17
18
7 8
X
X
X
X
X
X
X
X
X
X
XX
X
X
X
X
X
X
X
X
X
X
X
X
X
X
X
X
X
X
X
X
X
X
X
X
X
X
XX
X
X
X
X
X
X
X
X
X
X
X
X
U.S. ROUTE 250
RICHMOND ROAD TOWN AND COUNTRY LNEXISTING
SERVICE AREA
(EX) SHOWROOM
(EX) SHOWROOM
(EX) USED CAR
Project Name
EXISTING PLAN
06/04/20
1" = 80'-0"
Existing Site Plan
AUDI & PORSCHE OF CHARLOTTESVILLE
SHOWROOM RENOVATION & EXPANSION
FLOW AUDI PORSCHE AUTOMOTIVE RENOVATION AND EXPANSION
ARB Submittal
June 22, 2020
FLOW AUDI PORSCHE AUTOMOTIVE RENOVATION AND EXPANSION
ARB Submittal
June 22, 2020
EXISTING AND NEW - FRONT PERSPECTIVE PROJECT NARRATIVE
The project on the site’s East side (Parcel 7800-7) is a new addition expan-
sion of the existing Ford complex transforming the old empty Ford dealer-
ship into a new Flow Audi and Porsche Showroom as well as a renovation
of the existing Service Building. While the Service Building block in the rear
(not visible fro the EC) will remain, the entire front of the old Ford com-
plex - including showroom and offices - will be demolished and replaced
with a new updated complex; and a design that should be familiar to
the ARB. As with the previously approved project reviewed last year, this
new design is a dealership hybrid - marrying Audi on the west side with a
Porsche Showroom on the east.
The Audi portion of the building picks up from where it left off from the
previously ARB approved but unbuilt design planned for the lot across
the street. The new proposal for the existing building’s west (Audi) side is
similar in size and scale to the previous design and it employs a ground
to roof curtain wall running across the front facade - a major feature that
can be seen as both contemporary but also maintaining time honored
classical elements. The vehicular drive-thru is represented as a minor
massing in relation to the main showroom; thus helping to break down
the scale of the overall facade. In composition, one can point to the
buildings unadorned glass box as conveying the beauty of simple, whole
geometry. Further, architectural elements - such as the repetition of the
glass and its repetitive slender vertical framework - evoke a strength of
repetition and subtle rhythm one finds in more classical buildings. The Audi
Entry is an elegant recess within the front facade. With a reduced palette
of materials, a general design theme is an uncluttered minimalism; an
idea drawn from classical precedents.
Porsche’s curved facade is well suited to the new site in how its form ad-
dresses the corner of Town and Country Road. You will note in the per-
spective renderings that this portion of the facade is couched within the
landscape as it is downhill by @ 10-15’ from the corner of Richmond Road
with Town & Country. One might argue Porsche’s form and massing is a
better fit at this new location vs. the previous site.
The Porsche addition keeps the same material palette planned for across
the street; which were revised per the previous ARB process commentary.
These materials are compatible to Audi. The metal canopy complements
the anodized glass frame of the Audi glass wall front and forms a suitable
contrast to the transparency of the glass.
An entire front facade make-over, this project is a major upgrade over
the exisiting out-dated dealership. Pehaps, just as important, from a sus-
tainability perspective, the re-use of this site / building saves resources;
and a general goal is to maintain large portions of the site without major
disturbance.
On a building scale, the new showrooms are an improvement in that
they will add a crisp, fresh design to the corridor and provide quality
spaces filled with plenty of natural light on the interior. While the new
exterior designs maintain some of the characteristics of each corporate
identity, the overriding intent is to create a cohesive building and one
that is in keeping with the local character and Entrance Corridor Guide-
lines.
After last year’s February 4, 2019 work session and April 15th 2019 Con-
cept Meeting with the ARB for the previous project, both dealerships
made a number of design changes to address the Board’s comments.
We have maintained these revised architectural elements in this pro-
posal. These design features include the following: 1. minimizing the
drive-thru location which thereby reduces the overall canopy size - (in
this new project the drive-thru is now an exterior lane under the metal
canopy.) 2. reducing the metal canopy volume and overall building
height by removing its top 4’-0” panel, 3. revised the Porsche storefont
glass widths to a 4’-0 module for consistency to the Audi design as well
as 4. modifying the vertical connections of the curtain wall frame in the
Porsche central glass entry - changing from butt joints to anodized frame
- to again tie into the Audi framework and create more overall design
consistency and 5. the columns were enlarged in order create a more
solid connection to the ground.
Again, an important issue in this program is not just looking at either side
or dealership in isolation but rather designing a building that works as a
whole; and stands on its own merit to be a positive addition to the En-
trance Corridor. In this way, a design goal is finding ways creating com-
positional unity. We are finding this unity in materiality, overall massing as
well in more focused architectural detail. We are proposing a brick siding
for the new building side elevations; one that takes the place of each
corporate standards materials of cement paneling and black corrugat-
ed metal. Regarding the more general building composition, roof heights
were modified to reflect the sloping grade. On the detail level, more
minor architectural elements were brought into alignment; such as the
Porsche banding pattern with various featires pf Audi’s facade. Also, de-
fining the 4’-0” glass width lends to this idea of consistency - maintaining
a shared module of the field of glass; furhter tying the two sides together.
While a separation is requested by both dealerships to avoid blending of
branding identities, the central block - a simple recessed wall of minimal
dark gray metal paneling - provides an architectural element that mar-
ries the two styles while creating a pause for transition.
FLOW AUDI PORSCHE AUTOMOTIVE RENOVATION AND EXPANSION
ARB Submittal
June 22, 2020
FLOW AUDI PORSCHE AUTOMOTIVE RENOVATION AND EXPANSION
ARB Submittal
June 22, 2020
WH
WH
HVAC/ DUCT
OVERHEAD
70' - 0"ELECTRICAL PANELS TO
REMAIN32' - 3 5/8"71' - 2 5/8"
5' HIGH 8" CMU
WALL
EXISTING ELECTRIC
PANELS
404' - 0"
414' - 0"
EXISTING DOOR
419' - 0"
414' - 0"
EXISTING FORD SHOWROOM
EXISTING FORD
SERVICE RECEPTION
EXISTING FORD
SERVICE RECEPTION
CANOPY
EXISTING FORD SERVICE
EXISTING BODY SHOP
FLOW PORSCHE
existing plan
06/18/20 3/64" = 1'-0"ARB2.6
1 Existing Floor Plan ARB
EXISTING PLAN DEMO PLAN
scale : 3/64” = 1’-0”
WH
WH
404' - 0"
414' - 0"
419' - 0"
414' - 0"(EX) SHOWROOM TO BE DEMOLISHED
EXISTING TO REMAIN
FLOW PORSCHE
DEMO PLAN
06/04/20 3/64" = 1'-0"ARB2.5
1 DEMO Floor Plan ARB
scale : 3/64” = 1’-0”
FLOW AUDI PORSCHE AUTOMOTIVE RENOVATION AND EXPANSION
ARB Submittal
June 22, 2020
FLOW AUDI PORSCHE AUTOMOTIVE RENOVATION AND EXPANSION
ARB Submittal
June 22, 2020
WH
ELECTRICALFLOORBOXS-39S-39S-39S-39XFL-FLT-AELECTRICAL ELECTRICAL
X X
TQ2
TQ3
TQ4
DN
DN
DN
STRUTCOMPRESSOR
(WALLMOUNTED)STRUTCOMPRESSOR(MOBILE)ACACBRAKEBLEEDERGBBATTERYCHARGER40 TONSHOP PRESS40 TonENGINE BUILDTABLEJACKSPORSCHEMOUNTS SINK & PARTSWASHERFN-22FN-22HUNTERRFT33HUNTERTCR1SS-5C404' - 0"
414' - 0"
417' - 0"
NEW PORSCHE
SHOWROOMNEW AUDI
SHOWROOM
EXISTING TO REMAIN
419' - 6"
NOTE:
VISIBILITY OF ALL MECHANICAL EQUIPMENT FROM THE ENTRANCE
CORRIDOR SHALL BE ELIMINATED.
FLOW PORSCHE
new plan
12/03/19 3/64" = 1'-0"ARB2.4
1 New Floor Plan ARB
MECH UNITS
SEE CIVIL FOR EXACT DIMENSION
53' - 0"
SEE CIVIL FOR EXACT DIMENSION
58' - 6"
MECH UNITS
FLOW PORSCHE
Unnamed
06/16/20
3/32" = 1'-0"
EAST SECTION THRU FRONT ENTRY ARB
3/32" = 1'-0"
WEST SECTION @ ENTRY VESTIBULE ARB
NEW PLAN
scale : 3/64” = 1’-0”scale : 3/32” = 1’-0”
MECH UNITS
SEE CIVIL FOR EXACT DIMENSION
53' - 0"
SEE CIVIL FOR EXACT DIMENSION
58' - 6"
MECH UNITS
FLOW PORSCHE
Unnamed
06/16/20
3/32" = 1'-0"
EAST SECTION THRU FRONT ENTRY ARB
3/32" = 1'-0"
WEST SECTION @ ENTRY VESTIBULE ARB
PORSCHE RTU SIGHTLINE
AUDI RTU SIGHTLINE
AUDI & PORSCHE RTU SIGHTLINE STUDY
FLOW AUDI PORSCHE AUTOMOTIVE RENOVATION AND EXPANSION
ARB Submittal
June 22, 2020
FLOW AUDI PORSCHE AUTOMOTIVE RENOVATION AND EXPANSION
ARB Submittal
June 22, 2020
NEW - FRONT PERSPECTIVE AUDI- PORSCHE FRONT BUILDING ELEVATION
AUDI SHOWROOM
417' - 0"
AUDI ROOF
440' - 2"
PORSCHE SHOWROOM
419' - 6"
PORSCHE ROOF
445' - 9"
ACM dry-joint
rainscreen system -
matte (MICA OPT) finish
at entry portal
Recessed metal
corners - grey finish
Matte white ACM at
interior ceiling fascia
beyond - CWM
White finish
Brick veneer -
Glen- Gery Steel
Grey K12-3008
Metal paneling @
recessed building
connection - VM
QUART - ZINC finish.
AUDI SERVICE DRIVE AUDI SHOWROOM SHARED SPACE PORSCHE SHOWROOM
Curtain wall with 2"
anodized frame
ACM dry-joint
rainscreen system -
matte (MICA OPT) finish
at Service Drive portal
16' - 3"10' - 0"EQEQEQEQ26' - 3"2' - 9 1/4"7' - 2 1/2"
2' - 9 1/4"
12' - 9"
Aluminum composite metal panels -
matte (MICA OPT) finish (revised from
MTLC BSX SLVR per ARB comments
submissions 3/4/2019)
Curtain wall with
anodized frame @ entry
Exterior canopy
columns - black finish
Structural glazing at
showroom - vertical butt
joints with glass fins
behind
1'-0" wide interior
columns - silver finish.
Revised from ARB
submission 3/4/2019.
NOTE:
1. VISIBLE LIGHT TRANSMITTANCE (VLT) SHALL NOT DROP BELOW
40%. VISIBLE LIGHT REFLECTANCE (VLR) SHALL NOT EXCEED 30%.
2. VISIBILITY OF ALL MECHANICAL EQUIPMENT FROM THE ENTRANCE
CORRIDOR SHALL BE ELIMINATED.24' - 2"Brick veneer -
Glen- Gery Steel
Grey K12-3008
7' - 8"16' - 6"CEILING HEIGHT16' - 0"FLOW PORSCHE
ARB FRONT ELEVATION
12/02/19
3/64" = 1'-0"ARB2.1
1 ARB FRONT ELEVATION scale : 3/64” = 1’-0”
FLOW AUDI PORSCHE AUTOMOTIVE RENOVATION AND EXPANSION
ARB Submittal
June 22, 2020
FLOW AUDI PORSCHE AUTOMOTIVE RENOVATION AND EXPANSION
ARB Submittal
June 22, 2020
AUDI- PORSCHE FRONT PERSPECTIVES AUDI - PORSCHE SIDE PERSPECTIVES
FLOW AUDI PORSCHE AUTOMOTIVE RENOVATION AND EXPANSION
ARB Submittal
June 22, 2020
FLOW AUDI PORSCHE AUTOMOTIVE RENOVATION AND EXPANSION
ARB Submittal
June 22, 2020
EXISTING - PERSPECTIVE - LOOKING WEST FROM RT.250 NEW - PERSPECTIVE - LOOKING WEST FROM RT.250
FLOW AUDI PORSCHE AUTOMOTIVE RENOVATION AND EXPANSION
ARB Submittal
June 22, 2020
FLOW AUDI PORSCHE AUTOMOTIVE RENOVATION AND EXPANSION
ARB Submittal
June 22, 2020
EXISTING - PERSPECTIVE - LOOKING EAST FROM RT.250 NEW - PERSPECTIVE - LOOKING EAST FROM RT.250
FLOW AUDI PORSCHE AUTOMOTIVE RENOVATION AND EXPANSION
ARB Submittal
June 22, 2020
FLOW AUDI PORSCHE AUTOMOTIVE RENOVATION AND EXPANSION
ARB Submittal
June 22, 2020
AUDI - PORSCHE SIDE ELEVATIONS
PORSCHE SHOWROOM
419' - 6"
PORSCHE ROOF
445' - 9"16' - 3"10' - 0"Exterior canopy
columns - black
finish
Glass garage doorStructural glazing at
showroom - vertical butt joints
with glass fins behind26' - 3"Aluminum composite metal
panels - matte (MICA OPT)
finish.
EXISTING TO REMAIN
Curved metal canopy
PORSCHE DRIVE-THRU CANOPY
Existing building to be re-painted
dark grey to match ACM panel
AUDI SHOWROOM
417' - 0"
AUDI ROOF
440' - 2"
PORSCHE ROOF
445' - 9"
Porsche building
beyond
Recessed metal
corner - grey
finish - painted23' - 2"Brich veneer - Glen-Gery Steel
Grey K12-3008 CEILING HEIGHT16' - 0"ACM dry-joint rainscreen
system @ service drive portal -
matte (MICA OPT) finish
Audi Service Drive-
Thru roof
Existing building to be
re-painted dark grey
NOT VISIBLE FROM E.C.
EXISTING REAR BODY SHOP BEYOND
PARTLY VISIBLE FROM E.C.
EXISTIN SERVICE AREA
71' - 11 1/4"
NOTE:
1. VISIBLE LIGHT TRANSMITTANCE (VLT) SHALL NOT DROP BELOW
40%. VISIBLE LIGHT REFLECTANCE (VLR) SHALL NOT EXCEED 30%.
2. VISIBILITY OF ALL MECHANICAL EQUIPMENT FROM THE ENTRANCE
CORRIDOR SHALL BE ELIMINATED.
Curtain wall with 2"
anodized frame
Matte white ACM at interior
ceiling fascia beyond -
CWM White finish
FLOW PORSCHE
EXTERIOR ELEVATIONS
12/02/19
scale : 3/64” = 1’-0”
PORSCHE SHOWROOM419' - 6"PORSCHE ROOF445' - 9"16' - 3"10' - 0"Exterior canopy columns - black finish Glass garage doorStructural glazing at showroom - vertical butt joints with glass fins behind26' - 3"Aluminum composite metal panels - matte (MICA OPT) finish.EXISTING TO REMAINCurved metal canopyPORSCHE DRIVE-THRU CANOPY Existing building to be re-painted dark grey to match ACM panel
AUDI SHOWROOM
417' - 0"
AUDI ROOF
440' - 2"
PORSCHE ROOF
445' - 9"
Porsche building
beyond
Recessed metal
corner - grey
finish - painted23' - 2"Brich veneer - Glen-Gery Steel
Grey K12-3008 CEILING HEIGHT16' - 0"ACM dry-joint rainscreen
system @ service drive portal -
matte (MICA OPT) finish
Audi Service Drive-
Thru roof
Existing building to be
re-painted dark grey
NOT VISIBLE FROM E.C.
EXISTING REAR BODY SHOP BEYOND
PARTLY VISIBLE FROM E.C.
EXISTIN SERVICE AREA
71' - 11 1/4"
NOTE:
1. VISIBLE LIGHT TRANSMITTANCE (VLT) SHALL NOT DROP BELOW
40%. VISIBLE LIGHT REFLECTANCE (VLR) SHALL NOT EXCEED 30%.
2. VISIBILITY OF ALL MECHANICAL EQUIPMENT FROM THE ENTRANCE
CORRIDOR SHALL BE ELIMINATED.
Curtain wall with 2"
anodized frame
Matte white ACM at interior
ceiling fascia beyond -
CWM White finish
FLOW PORSCHE
EXTERIOR ELEVATIONS
12/02/19
LEVEL SERVICE
414' - 0"
SERVICE ROOF
433' - 2"
BASEMENT
404' - 0"
PORSCHE SHOWROOM
417' - 6"
PORSCHE ROOF
443' - 9"16' - 3"10' - 0"Exterior canopy
columns - black
finish
Glass garage doorSF-226' - 3"Aluminum composite metal
panels - matte (MICA OPT)
finish.NEW FRONT ADDITION EXISTING TO BE RE-FINISHED
Curved metal canopy
PORSCHE DRIVE-THRU CANOPY
LEVEL SERVICE
414' - 0"
SERVICE ROOF
433' - 2"
BASEMENT
404' - 0"
AUDI SHOWROOM
416' - 0"
AUDI ROOF
441' - 0"
PORSCHE ROOF
443' - 9"
ACM dry-joint rainscreen
system @ entry portal -
matte (MICA OPT) finish
Curtain wall with 2"
anodized frame
Porsche building
beyond
Recessed metal
corner - grey
finish - painted
Matte white ACM at interior
ceiling fascia beyond -
CWM White finish
25' - 0"Brich veneer - Glen-Gery Steel
Grey K12-3008
AUDI SERVICE DRIVE-THRU CEILING HEIGHT18' - 0"ACM dry-joint rainscreen
system @ service drive portal -
matte (MICA OPT) finish
Audi Service Drive-
Thru roof
Existing building to
be re-painted
NOT VISIBLE FROM E.C.
REAR BODY SHOP BEYOND
PARTLY VISIBLE FROM E.C.
REAR EXISTING SERVICE BUILDING
NOTE:
1. VISIBLE LIGHT TRANSMITTANCE (VLT) SHALL NOT DROP BELOW
40%. VISIBLE LIGHT REFLECTANCE (VLR) SHALL NOT EXCEED 30%.
2. VISIBILITY OF ALL MECHANICAL EQUIPMENT FROM THE ENTRANCE
CORRIDOR SHALL BE ELIMINATED.
Flow Porsche
EXTERIOR ELEVATIONS
12/02/19
AUDI SIDE - WEST ELEVATION
PORSCHE SIDE - EAST ELEVATION
scale : 3/64” = 1’-0”
NEW - PERSPECTIVE - LOOKING WEST FROM TOWN &
COUNTY RD
FLOW AUDI PORSCHE AUTOMOTIVE RENOVATION AND EXPANSION
ARB Submittal
June 22, 2020
FLOW AUDI PORSCHE AUTOMOTIVE RENOVATION AND EXPANSION
ARB Submittal
June 22, 2020
ELEMENTS OF ENTRY CORRIDOR GUIDELINES
Proposed FLOW Mazda - VW beyond
BMW of Charlottesville across
Future Wawa DevelopmentGoodwill StoreOld Mazda
Brown Toyota across
ELEMENTS OF ENTRY CORRIDOR GUIDELINES
In developing a new identity for this site, both Audi and Porsche look
to create a building that responds to the guidelines for the Entrance
Corridor. While using modern design and materials, the intent is for tak-
ing cues from the scale, texture and detail of the surrounding Entrance
Corridor and the historic precedents of the larger community.
Compatibility with the Character of the Entrance Corridor
The size and scale of this building compares appropriately with the size
and scale of buildings on both sides of the Entrance Corridor. It would
fall into the moderate to large range in comparison to other buildings in
the area and will be the same scale as the existing building.
The Entrance Corridor along US 250 east of Charlottesville at Pantops
represent a diversity of architectural approaches to design and scale.
A good portion of the development along ths stretch includes a num-
ber of buildings using different materials and a variety of architectural
styles. The Union Bank and UVA Credit Union buildings use painted
white brick, the Montessori school is a more contemporary design
which use scale, material and texture to accomplish their appropriate-
ness within the district. Toyota has used modern materials to modify its
trademark building to break down the scale of the building down into
section that reflect the historic scale of much more traditional buildings
of the region.
Old Audi Porsche across
Proposed FLOW Audi Porsche Guadalajara Restaurant
Form, Shape, Scale, and Material Creating a Cohesive Whole
This renovation / addition breaks down the scale of long facade and
create variations on the facade. The Design narrative goes into more
detail regarding how the materiality and detailing help create a more
cohesive whole.
Buildings should relate to their site and surrounding context
The different sides of the new design step down with the natural topog-
raphy; which help it relate more appropriately to the site. Porsche’s
rounded eastern corner provides an suitable response to the corner of
250 and Town and Country Road.
Buildings should have a human scale
Both Dealerships provide a strong sense of entry and scaling mech-
anisms that deal with human scale. Each respective Entry provides a
focus and reduced overall scale to allow people to relate to buildings
in a personal way.
MAZDA & VOLKSWAGEN OF CHARLOTTESVILLE
SHOWROOM RENOVATION & NEW CONSTRUCTION
FLOW MAZDA - VOLKSWAGEN AUTOMOTIVE RENOVATION AND NEW CONSTRUCTION
ARB Submittal
June 22, 2020
FLOW MAZDA - VOLKSWAGEN AUTOMOTIVE RENOVATION AND NEW CONSTRUCTION
ARB Submittal
June 22, 2020
EXISTING & NEW - PERSPECTIVE - LOOKING NORTH WEST FROM RT.250
The project on the west side of the old Ford property (Parcel 7800-6)
includes both a new Mazda and VW Dealership. Mazda would occupy
what is currently the old Pre-owned building. While renovating the ex-
isting structure, scope of work would also include 2 new small additions
-one on either side of the buildng - as well as a completely new facade
across the building front. The VW will be a completely new building next to
Mazda.
The new Mazda will provide all the amenities of a full-service dealership: an
up-to-date showroom with waiting areas and offices, a vehicular drop off
station as well as a new Service Bay Garage in the existing garage below.
Related to the E.C. review, the new Showroom/Service Center will provide
a much-needed upgrade from the existing dated structure. We see this
project as an opportunity to enhance the character of the site by improv-
ing the Site Plan with better organization and improved county recom-
mended landscaping. And from an architectural standpoint, the project
replaces the existing with a new building that is more appropriate for its
prominent location.
The current Mazda design standard is a contemporary style. Subdued
with a simple combination of light and dark metal paneling, the exterior
façade shows enough variety to create and maintain interest and has a
calm, cool demeaner; as apposed to being flamboyant and overwhelm-
ing the rest of the character on the 250 corridor. Large storefront windows
are added to the façade which rounds out the material palette and
provides a healthy amount of daylighting for the interior. Mazda’s main
design feature – referred to as ‘the jewel box’ – is a 2 story room enclosed
in a glass frame that encourages one’s gaze on the outside into the inte-
rior environment. This ‘jewel box’ appears an appropriate answer for an
addition to the existing building. In contrast with the rest of the white front
exterior, it helps break down the scale of the building. Its prominent but
well proportioned oversized glass wall is oriented toward a wonderful view
and enhances the importance of its location. Further, the interior wall of
the jewel box is lined with a wood plank tile which forms a warm contrast
to the exterior and materially ties into the local vernacular.
As with the previous 2019 design, this building’s facade has traded the
corporate branded white metal panels in exchange for white brick; which
we see as a material much more in keeping with the local character and
material vernacular.
In addition - per ARB Conceptual review comments, we have reconfigured
the Mazda exterior facade by reducing the height of the front white brick wall
making it 22’ vs the original 26’ height. This move brings about 2 positive results:
1. It breaks down the scale of the original building. Now there is a clear major
and minor element to the building’s overall composition.
2. It addresses the problem of the ‘blankness’ of the original white wall. With its
new reduced height, the wall appears at a more appropriate scale and from
a compositional standpoint, it plays a secondary role to the ‘jewel box’ on the
west side.
The new VW complex will provide the same full-service amenities as Mazda. As
with Mazda, this particular site layout is advantageous in allowing for efficient
daily operations and a plus for the Entrance Corridor in the way it limits the
visual noise of constant visible moving vehicular traffic on site.
The VW location was mainly informed by the re-use of the existing pre-owned
building. Given the need for their proximity in creating an efficient site - con-
gregating massing, drive-thru bays and drive thru aisles - the new VW facade
is placed alongside the Mazda complex. In this way, there is an efficiency of
scale created on the site as well as the potential for re-using the already de-
veloped parking in the front of the buildings.
The VW building also picks up from where we left off on the prior design for
the previous site per the 2019 ARB review process. Again, a buff colored stone
paneling has replaced the original VW white metal panel; a standard in the
companies branding material palette. Also, the white frame is broken down
into smaller frames ;which help both break down scale of compostion as well
as lend a human scale.
The major VW change from the concpetual submission is - per the county
comments - eliminating the light trough in the exterior frame.
It’s also worthwhile pointing out that while we looked at breaking down the
scale of VW by recessing the Drive-thru block on the left, we felt that adding
an additional element might introduce a ‘busy-ness’ to the overall composi-
tion of VW and Mazda when looked at in unison. You’ll note in the side by side
comparison (see elevation sheet), that the VW building forms an appropriate
counter point to the 2 part Mazda design. further, the lower VW building shows
a relationship to the existing topography. The lower tier portion of Mazda’s
white wall provides a suitable transition between the lower roof line of VW and
the higher eastern block of the Mazda building.
We look forward to working with the county in providing the best possible de-
sign solutions.
PROJECT NARRATIVE
FLOW MAZDA - VOLKSWAGEN AUTOMOTIVE RENOVATION AND NEW CONSTRUCTION
ARB Submittal
June 22, 2020
FLOW MAZDA - VOLKSWAGEN AUTOMOTIVE RENOVATION AND NEW CONSTRUCTION
ARB Submittal
June 22, 2020
EXISTING & NEW - FRONT PERSPECTIVE FROM RT.250 NEW - PERSPECTIVE - ENTRY FROM RT.250
FLOW MAZDA - VOLKSWAGEN AUTOMOTIVE RENOVATION AND NEW CONSTRUCTION
ARB Submittal
June 22, 2020
FLOW MAZDA - VOLKSWAGEN AUTOMOTIVE RENOVATION AND NEW CONSTRUCTION
ARB Submittal
June 22, 2020
EXISTING - PERSPECTIVE - ENTRY LOOKING WEST NEW - PERSPECTIVE - ENTRY LOOKING WEST
FLOW MAZDA - VOLKSWAGEN AUTOMOTIVE RENOVATION AND NEW CONSTRUCTION
ARB Submittal
June 22, 2020
FLOW MAZDA - VOLKSWAGEN AUTOMOTIVE RENOVATION AND NEW CONSTRUCTION
ARB Submittal
June 22, 2020
MAZDA - PERSPECTIVE - LOOKING WEST MAZDA - PERSPECTIVE - LOOKING EAST
FLOW MAZDA - VOLKSWAGEN AUTOMOTIVE RENOVATION AND NEW CONSTRUCTION
ARB Submittal
June 22, 2020
FLOW MAZDA - VOLKSWAGEN AUTOMOTIVE RENOVATION AND NEW CONSTRUCTION
ARB Submittal
June 22, 2020
EXISTING - PERSPECTIVE - LOOKING NORTH EAST NEW - PERSPECTIVE - LOOKING NORTH EAST
FLOW MAZDA - VOLKSWAGEN AUTOMOTIVE RENOVATION AND NEW CONSTRUCTION
ARB Submittal
June 22, 2020
FLOW MAZDA - VOLKSWAGEN AUTOMOTIVE RENOVATION AND NEW CONSTRUCTION
ARB Submittal
June 22, 2020
EXISTING - PERSPECTIVE - LOOKING WEST NEW - PERSPECTIVE - LOOKING WEST
FLOW MAZDA - VOLKSWAGEN AUTOMOTIVE RENOVATION AND NEW CONSTRUCTION
ARB Submittal
June 22, 2020
FLOW MAZDA - VOLKSWAGEN AUTOMOTIVE RENOVATION AND NEW CONSTRUCTION
ARB Submittal
June 22, 2020
NEW - PERSPECTIVE - VW FRONT & EAST SIDE MAZDA & VW RTU SIGHTLINE STUDY
MECH UNIT
SIDEWALKRICHMOND RD.FLOW VOLKSWAGEN
VW RTU
06/16/20
1" = 30'-0"
ARB SECTION
scale : 1” = 30’-0”
VW RTU SIGHTLINE
NOTE: NO ROOFTOP UNITS FOR MAZDA. MAZDA MECHANICAL UNIT
IS HIDDEN FROM STREE ON WEST SIDE ELEVATION
FLOW MAZDA - VOLKSWAGEN AUTOMOTIVE RENOVATION AND NEW CONSTRUCTION
ARB Submittal
June 22, 2020
FLOW MAZDA - VOLKSWAGEN AUTOMOTIVE RENOVATION AND NEW CONSTRUCTION
ARB Submittal
June 22, 2020
MAZDA & VW FRONT BUILDING ELEVATION
scale : 1/16” = 1’-0”
FIRST FLOOR
420' - 9 1/4"21' - 9"SERVICE DRIVE
36' - 1"
SHOWROOM
71' - 5"
MP-3 METAL PANEL
CURTAIN
SYSTEM
EIFS-1 CHARCOAL GREY
BK-1- BRICK - WHITE (COLOR
TO MATCH MP-2)
STEEL FRAME TO SUPPORT
FACADE BUILDING FRAME -
STONE PANEL SP-1
DEALER FRAME WITH ILLUMINATED
DEALER NAME SIGN WITH BACKLIT
LETTERS BY VWoA SIGN VENDOR.
CENTERLINE OF VW SIGNAGE
BUTT JOINT CURTAIN WALL
DEALER FRAME (#2 SIZE PER
DID) - STONE PANEL SP-1
CLEAR ANOD. ALUM,. CURTAIN
WALL (CW-1) WITH CLEAR
GLAZING (GL-1)
STONE PANEL SP-1 ENTRY FRAME WITH CLEAR
INSULATED GLAZING SYTEM AND VW LOGO CLIP
ON INTERIOR AND EXTERIOR FACES
SERVICE FRAME - STONE
PANEL SP-1
PER ARB COMMENTS 05.18.2020:
MAZDA BRICK-FACED FRONT REDUCED
VW FRAME LIGHTING REMOVED 26' - 0"22' - 0"SHOWROOM
87' - 2"
SERVICE
18' - 1"
NOTE:
1. VISIBLE LIGHT TRANSMITTANCE (VLT) SHALL NOT DROP BELOW
40%. VISIBLE LIGHT REFLECTANCE (VLR) SHALL NOT EXCEED 30%.
2. VISIBILITY OF ALL MECHANICAL EQUIPMENT FROM THE ENTRANCE
CORRIDOR SHALL BE ELIMINATED.4' - 5"FLOW MAZDA
FRONT OPTION 1 WITH VW
06/09/20
1/16" = 1'-0"SD1.1
1 FRONT ELEVATION OPT 1 W/ VW
MAZDA & VW SIDE ELEVATION
scale : 1/16” = 1’-0”
MECH UNIT
NOT VISIBLE FROM E.C.PARTLY VISIBLE FROM E.C.
MP-3 METAL PANELSTUCCO - COLOR TO MATCH MP-3(EX) STUCCO TO BE REPAINTED
(EX) RETAINING WALL 26' - 0"FLOW MAZDA
WEST ELEVATION
06/16/20
1/16" = 1'-0"
WEST ELEVATION ARB
VW EAST ELEVATIONMAZDA WEST ELEVATION 21' - 9"BUILDING FRAME -
STONE PANEL SP-1
STUCCO STOLIT LOTUSAN 1.5 TINTED
BRICK WALL- KLAYCOAT
'STONE GREY' BY GLEN-GERY
UNFINISHED CONCRETE
FOUNDATION - NOT SEEN FROM E.C
PARTLY SEEN FROM E.C.
FLOW VOLKSWAGEN
VW EAST ELEVATION
06/17/20
1/16" = 1'-0"
EAST ELEVATION ARBscale : 1/16” = 1’-0”
FLOW MAZDA - VOLKSWAGEN AUTOMOTIVE RENOVATION AND NEW CONSTRUCTION
ARB Submittal
June 22, 2020
FLOW MAZDA - VOLKSWAGEN AUTOMOTIVE RENOVATION AND NEW CONSTRUCTION
ARB Submittal
June 22, 2020
ELEMENTS OF ENTRY CORRIDOR GUIDELINES
Proposed FLOW Mazda - VW beyond
BMW of Charlottesville across
Future Wawa DevelopmentGoodwill StoreOld Mazda
Brown Toyota across
ELEMENTS OF ENTRY CORRIDOR GUIDELINES
In developing a new identity for this site, both VW and Mazda look to
create a building that responds to the guidelines for the Entrance Cor-
ridor. While using modern design and materials, the intent is for taking
cues from the scale, texture and detail of the surrounding Entrance
Corridor and the historic precedents of the larger community.
Compatibility with the Character of the Entrance Corridor
The size and scale of this building compares appropriately with the size
and scale of buildings on both sides of the Entrance Corridor. Clearly,
the Pre-owned converted into Mazda complex maintains the scale
and generally improves the exisitng condition. The VW complex is sim-
ilarly sized and would be considered a moderate sized building along
this corridor; certainly within bounds of the surrounding context. Also
both building designs fit within the variations found on both sides of
the street and one might argue that they bring a high level of detail vs
many other commercial ventures.
Old Audi Porsche across
Proposed FLOW Audi Porsche Guadalajara Restaurant
Form, Shape, Scale, and Material Creating a Cohesive Whole
Both buildings break down the scale of long facade by introducing a
variations of architectural features. In Mazda’s case, we have revised
the typical design standard and lowered the white wall on the east
side of the front elevation; which breaks down the building scale and
and substituted white brick for the white metal panels with the intent to
better tie the design into a materiality with shared by the local vernac-
ular.
Buildings should relate to their site and surrounding context
VW is scaled and located to relate the existing pre-owned building.
Both buillding fronts are a similar length. VW ground and building height
is lower than Mazda as a way of relating to the existing grade. A priority
in this development is for a sustainable re-use of the existing resources.
Buildings should have a human scale
Both Dealerships provide a strong sense of entry and scaling mecha-
nisms that deal with human scale. Mazda’s entry is clearly marked and
the interior of it’s most visible architectural feature - the jewel box - has
an interior wood wall that has a warmth and texture more appropriate
for the human connection. In addition, VW’s design has a number of
entry portals that break down the front facade and it’s overall white
frame into entries and detailing of a very human size and scale.
FLOW MAZDA - VOLKSWAGEN AUTOMOTIVE RENOVATION AND NEW CONSTRUCTION
ARB Submittal
June 22, 2020
FLOW MAZDA - VOLKSWAGEN AUTOMOTIVE RENOVATION AND NEW CONSTRUCTION
ARB Submittal
June 22, 2020
SITE LANDSCAPE SITE LANDSCAPE
Landscape Design for the Particular Site
The updated landscape design attempts to provide a thoughtfullness and respect for this
particular site - taking into account both its advantiages and limitations. A few major issues to
note:
• The majority of the planting palette is comprised of native species of trees & shrubs.
• The overhead power line and narrow planting bed at the east lot 250 frontage pose a
challenge and limits the options for the variety of trees - especially the standard typical
large canopy street tree - that would thrive here. Looking at the existing site, we clearly
want to avoid the previous planting scheme of a large canopy trees which would inev-
itabley would be trimmed inappropriately or ‘topped’ for the power lines. Instead, we
propose a tree selection that works within this existing context - one that is a lower height
and species durable enough to thrive in this difficult condition. In turn, the proposed ‘east
frontage’ planting plan utilitzes a mix of smaller understory specimens - and through their
repetition begin to reinforce the street edge while complimenting the narrow space be-
tween road and intrior drive/building.
• On the other hand, with Route 250 turning to the left in front of the west lot, we are afford-
ed some space which provides the opportunity for the larger canopy trees recommended
by ARB standards. In this case, we choose a variety that has a stong form/ presence and
place them in a row of seven; as a way of developing a consistency, repition and pattern
that will certainly enhance the character of the Entrance Corridor.
Existing Aerial
Proposed Aerial