HomeMy WebLinkAboutARB201100120 Review Comments Miscellaneous Submittal 2011-11-14ARCHITECTURAL REVIEW BOARD STAFF REPORT
Project # /Name
ARB- 2011 -92: Price Chevrolet Building Renovation
Review Type
Preliminary Review of a Building Permit
Parcel Identification
Tax Map 45, Parcel 68
Location
On the west side of Route 29 North, approximately 700' south of Hilton Heights Road
Zoned
Highway Commercial (HC); Entrance Corridor (EC)
Owner /Applicant
Robert H Rosenthal & Harrison Nesbit II, Trustees & Henry J Price/Robert B. Anderson, AIA
Magisterial District
Rio
Proposal
The applicant proposes to renovate the Price Chevrolet building by adding a new canopy over the outdoor
display space on the south side of the showroom, by creating a brick entrance portal, by applying ACM
(aluminum composite material) panels on the showroom elevations, by incorporating a blue stripe at the
entrance and showroom, by painting the maintenance garage exterior, and by installing new signage.
Context/Visibility
The Price Chevrolet site is located in the heavily developed Rt. 29 North commercial corridor. The recently
renovated and expanded Wal -Mart building is located directly to the north. Just beyond Wal -Mart is the
Brown Auto Park building which the ARB reviewed/approved in 2004- 05.The Price Chevrolet building is
readily visible from the Route 29 Entrance Corridor. The proposed renovation will alter the most visible
part of the building — the front portion of the showroom. Currently, the building exhibits forms, details and
window groupings that are characteristic of its 1970s construction period.
ARB Meeting Date
November 21, 2011
Staff Contact
Margaret Maliszewski
SITE/PROJECT HISTORY
DATE
APPLICATION
RESULT
1978
-
County records show that the existing building on this site was constructed in 1978. This predates the
establishment of Route 29 as an Entrance Corridor. Consequently, the existing building and site design
don't meet Entrance Corridor guidelines.
5/17/2000
ARB- 2000 -10
Pylon sign refacing approved.
2/10/2005
ARB- 2005 -07
Freestanding and wall signs approved for Hyundai.
10/3/2011
ARB- 2011 -92
The ARB conducted a preliminary review of the Price Chevrolet renovation proposal. The action letter
summarizing the ARB's recommendations made at that meeting is included at the end of this report.
CHANGES SINCE THE LAST REVIEW
• The entrance portal has changed from an aluminum panel clad structure to a brick -faced structure.
• The paint color for the maintenance building at the back of the site has been revised from white to brown (Chadwick Brown).
• The paint color for portions of the front part of the building has been changed to a shade of medium tan (Deer Field).
• The aluminum panel for the showroom elevations has been revised from a silver finish to a tan color.
• Existing brick will not be painted.
• Material samples have been provided.
ANALYSIS
Relevant EC
Guideline
ARB COMMENT FROM
1013111 MEETING
ISSUES
RECOMMENDATION
1, 2, 3, 4,9
1. Revise the proposal to
The proposal has been revised significantly. The entrance
Provide a sample of the tan
increase compatibility with
portal has been revised from ACM panels to brick facing and
ACM panel for review.
Albemarle's historic
the ACM panels that remain on the showroom elevations have
architecture.
been revised from silver to tan. The addition of the brick
material with its traditional texture, the detailing of the brick at
4,9
2. Revise the design to include
building forms and features,
the entrance, the greater focus on earth tones, and the retention
materials, colors, and textures
of existing brick without painting, all work to establish a
that are representative of the
sufficient degree of compatibility with Albemarle's historic
historic architecture of
architecture. A sample of the tan ACM panel has not yet been
Albemarle County.
received.
2
1, 2, 3, 4, 5,
3. Revise the proposal to
The brick at the entrance portal has a traditional color and is
None.
15
balance contemporary design
treated with traditional masonry detailing. The entrance portal
and compatibility with
is the major architectural element of the design. The
Albemarle's significant historic
traditional features in the major form are balanced with the
sites.
more contemporary materials, finishes and forms that are
introduced on the showroom elevations, and in the blue color
stripe across the showroom.
9, 11, 15
4. Revise the entrance feature to
The use of earth tone brick at the entrance emphasizes
None.
maintain human scale and to
traditional architectural elements. The incorporation of a
emphasize traditional
second brick color and detailing along the sides of the portal
architectural elements rather
help establish a more comfortable human scale.
than corporate identification.
16
5. Revise the drawings to show
The elevations differentiate between new and existing glass.
None.
where new glass is proposed.
Pilkington Optifloat Clear Float Low E glass with 17%
Include a note on the drawing
reflectance off the outside pane is proposed for the locations
that the glass is to be clear.
where new glass is required. The proposed glass is clear (a
Provide specs confirming that
sample has been submitted and will be available for viewing at
reflectance off the outside pane
the meeting). Despite the 17% reflectance, the glass is
will be less than 7 %.
expected to have an appropriate appearance.
9,11
6. Revise the proposal to
The introduction of brick at the entrance portal, the use of tan
None.
include human scale as an
for the ACM panels at the showroom, and the retention of
integral, recognizable part of
existing brick without painting, including along the base of the
the design.
building, all help break up the mass of the building and
establish a more comfortable human scale.
16
7. Include a note on the plan
A luminaire schedule and a partial photometric plan have been
Revise the canopy light
indicating the quantity and
submitted. The schedule indicates that the fixture for the
fixtures and provide an
location of light fixtures
canopy is an adjustable metal halide fixture with a 39 watt
updated photometric plan
proposed at the covered display
lamp. It shows that light levels reach 57 fc under the canopy.
showing light levels of no
space, and indicate that they
The EC Guidelines state: "Light levels exceeding 30 fc are not
more than 30 fc. Include on
will be recessed. Provide
appropriate for display lots in the ECs. Lower light levels will
the plan the manufacturer's
manufacturer's cut sheets
apply to most other uses in the ECs." The proposed footcandle
cut sheets confirming full
indicating lamp type, wattage,
levels exceed the guidelines recommendation. A lamp with a
cutoff style and indicating
and photometric information.
lower wattage could reduce the footcandle readings to 30 or
lamp type and wattage.
less.
Include a luminaire schedule
on the plan.
Sign
8. Provide for review complete
An elevation sheet that includes signs has been submitted. It
A sign permit is required for
guidelines
information on proposed wall
shows a blue "Jim Price" letter sign, a gold `Bowtie" logo
the proposed signs. Submittal
signs.
sign, and a white "Chevrolet" letter sign on the front elevation,
requirements are included
SUMMARY OF RECOMMENDATIONS
Staff recommends the following as the primary points of discussion:
1. Clear glass with 17% reflectance off the outside pane
2. Brick colors and paint colors
3. Internal illumination of the bowtie sign graphic
Staff recommends approval of the proposal with the following conditions to be administratively approved by staff:
1. Provide a sample of the tan ACM panel for review.
2. Revise the canopy light fixtures and provide an updated photometric plan showing light levels of no more than 30 fc. Include on the plan the
manufacturer's cut sheets confirming full cutoff style and indicating lamp type and wattage. Include a luminaire schedule on the plan.
3. A sign permit is required for the proposed signs. Submittal requirements are included with the sign permit application form. The form is available at
www.albemarle.org/signs.
2
and a blue "Certified Service" letter sign on the north (right
with the sign permit
side) elevation. Sizes are indicated on the drawing. The signs
application form. The form is
do not appear over - scaled or out of place.
available at
www.albemarle.org/signs.
The bowtie graphic is proposed to be internally illuminated.
The graphic is integrated with the text, it is relatively small,
and it is not expected to have a negative impact on the EC.
Complete details have not been provided on all the signs, but
the only issue requiring resolution at this time appears to be
the internal illumination of the bowtie graphic. Remaining
details can wait until the sign permit is applied for.
All
9. Provide additional color
A revised color rendering of the front of the building has been
None.
renderings to clarify the
submitted. It illustrates a design that is much more appropriate
proposed appearance of the
for the EC and compatible with the historic architecture of the
building.
area.
2, 3, 5, 9
10. Provide a sample of the
Samples have been provided for the proposed brick. A darker
None.
existing brick for comparison
brown brick is proposed for the base of the entrance portal and
with proposed colors.
for the accent courses. The darker brick is a very close match
for the existing brick of the building. A traditional red brick is
proposed for the main body of the entrance portal.
SUMMARY OF RECOMMENDATIONS
Staff recommends the following as the primary points of discussion:
1. Clear glass with 17% reflectance off the outside pane
2. Brick colors and paint colors
3. Internal illumination of the bowtie sign graphic
Staff recommends approval of the proposal with the following conditions to be administratively approved by staff:
1. Provide a sample of the tan ACM panel for review.
2. Revise the canopy light fixtures and provide an updated photometric plan showing light levels of no more than 30 fc. Include on the plan the
manufacturer's cut sheets confirming full cutoff style and indicating lamp type and wattage. Include a luminaire schedule on the plan.
3. A sign permit is required for the proposed signs. Submittal requirements are included with the sign permit application form. The form is available at
www.albemarle.org/signs.
2
TABLE A
This report is based on the following submittal items:
Sheet #
Drawing Name
Drawing Date/Revision Date
A2.0
Exterior Elevations East
10/31/11
A2.1
Exterior Elevations South
10/31/11
A2.2
Exterior Elevations North
10/31/11
Color Rendering of front elevation
-
Luminaire schedule and photometric plan of canopy display space
-
Pattison Sign Group elevation drawing showing proposed si na e
8 -10 -11
Material Samples: Paint: Benjamin Moore deer field 1159 (EP2) and Chadwick brown
1160 (EP1); Glass: Pilkington Optifloat Clear Float Low E glass with 17% reflectance;
Brick: General Shale Dutch Chocolate Modular 6035005665 ( #1) and Old Virginia
Brick Colonial full range wood mould modular ( #2); Mortar: C -325
n/a
ATTACHMENT A Action letter from October 3, 2011 ARB meeting
Phone (434) 296 -5832
October 7, 2011
Robert B. Anderson, AIA
P.O. Box 2257
Charlottesville, Va 22902
RE: ARB- 2011 -92: Jim Price Chevrolet
Tax Map 45, Parcel 68
Dear Mr. Anderson,
aL
ti
�IRG1, J
COUNTY OF ALBEMARLE
Department of Community Development
401 McIntire Road, North Wing
Charlottesville, Virginia 22902 -4596
Fax (434) 972 -4126
The Albemarle County Architectural Review Board, at its meeting on October 3, 2011, completed a preliminary review of the above -noted request to
renovate the Price Chevrolet showroom building by adding a new canopy over the outdoor display space on the south side of the showroom, by applying
ACM (aluminum composite material) panels on the showroom elevations and creating an entrance feature, by incorporating a blue stripe across the
fapade and using the same blue color at the entrance, by painting the maintenance garage exterior and all brick a shade of white, and by installing new
signage. The Board offered the following comments for the benefit of the applicant's next submittal. Please note that the following comments are those
that have been identified at this time. Additional comments may be added or eliminated based on further review and changes to the plan.
1. Revise the proposal to increase compatibility with Albemarle's historic architecture.
2. Revise the design to include building forms and features, materials, colors, and textures that are representative of the historic architecture of
Albemarle County.
3. Revise the proposal to balance contemporary design and compatibility with Albemarle's significant historic sites.
4. Revise the entrance feature to maintain human scale and to emphasize traditional architectural elements rather than corporate identification.
5. Revise the drawings to show where new glass is proposed. Include a note on the drawing that the glass is to be clear. Provide specs confirming
that reflectance off the outside pane will be less than 7 %.
0
6. Revise the proposal to include human scale as an integral, recognizable part of the design.
7. Include a note on the plan indicating the quantity and location of light fixtures proposed at the covered display space, and indicate that they will
be recessed. Provide manufacturer's cut sheets indicating lamp type, wattage, and photometric information.
8. Provide for review complete information on proposed wall signs.
9. Provide additional color renderings to clarify the proposed appearance of the building.
10. Provide a sample of the existing brick for comparison with proposed colors.
You may submit your application for continued ARB review at your earliest convenience. Application forms, checklists and schedules are available on -line
at www.albemarle.org /ARB.
Revised drawings addressing the comments listed above are required. Include updated ARB revision dates on each drawing. Please provide a memo
including detailed responses indicating how each comment has been addressed. If changes other than those requested have been made, identify those
changes in the memo also. Highlighting the changes in the drawing with "clouding" or by other means will facilitate review and approval.
If you have any questions concerning any of the above, please feel free to call me.
Sincerely,
Margaret Maliszewski
Principal Planner
cc: Rosenthal, Robert H & Harrison Nesbit II Trsts U/Trust Agreement & Henry J Price, P O Box 7463, Charlottesville Va 22906
File
7