HomeMy WebLinkAboutARB201300068 Review Comments Miscellaneous Submittal 2013-06-11Brent Nelson
From:
Brent Nelson
Sent:
Tuesday, June 11, 2013 10:59 AM
To:
'Adele Ball'
Subject:
RE: ARB 13 -68, Labor Max Sign, Staff Comments
Hi Adele —
I have reviewed your revised application. Your email message indicated you changed the proposed Red PMS 1797 to the
approved Red PMS 7427. However, the drawing still lists Red PMS 1797 in the bottom right color under Colors.
Correct that and I should be able to give you an ARB approval.
Brent
Brent W. Nelson
Planner
Planning Services
Department of Community Development
County of Albemarle
401 McIntire Rd.
Charlottesville, VA 22902
434 - 296 -5832 x3438
From: Adele Ball [mailto:aball(aciropen.com]
Sent: Monday, June 10, 2013 1:03 PM
To: Brent Nelson
Subject: RE: ARB 13 -68, Labor Max Sign, Staff Comments
Good Afternoon Brent,
I have looked over your email and the ARB guidelines for the West Rio Road Shopping Center. I have updated and edited
my drawing to only have three colors, white, black, and PMS 7427. It is attached. The lamps proposed in the cabinet are
fluorescent lamps. Please let me know if I have overlooked some aspect or not addressed something sufficiently.
Thanks,
Adele Ball
Gropen, Inc.
1144 E. Market Street I Charlottesville, VA 22902
(t) 434.295.1924x111 I (f) 434.295.1926
abalKbgropen.corn I www.gropen.com
Offering Artistic Solutions since 1982
View what's new at gropen.com
From: Brent Nelson [mailto:bnelson(aalbemarle.ora]
Sent: Thursday, June 06, 2013 12:37 PM
To: Adele Ball
Subject: ARB 13 -68, Labor Max Sign, Staff Comments
Hi Adele - I have completed my review of your proposal for the LaborMax sign.
The sign proposal does not meet approved sign criteria for this building (attached) as follows:
• Proposed red: PMS 1797 is not the approved shade for this building. Red: PMS 7427 is the shade of red
approved for signage on this elevation.
The sign proposal also does not meet ARB General Sign Guidelines as follows:
• Internal illumination of the oval red graphic /background cannot be approved. The zoning ordinance does
not allow for the internal illumination of cabinet sign backgrounds located in Entrance Corridors. Also,
internal illumination of the red oval takes away for the simplicity and reserve ARB sign guidelines
encourage, leading to a distracting appearance as viewed at night. Only internal illumination of the text,
oval white line and orange graphic can be approved. Revise the drawing to include a note stating what
shall illuminate.
The sign drawing needs to include a note indicating the method (bulb type) of internal illumination. If LED is
proposed, include the following note on the drawing: The level of illumination provided by the LED lights will not
exceed the illumination produced by a single stroke of 30 milliamp (ma) neon.
These issues would need to be adequately addressed for an administrative approval. You are welcome to call me
should you have any questions. Emailing the revised drawings is preferred. Please reply by Friday, June 14th
either with revised drawings addressing these issues or an email indicating that you intend to provide them.
Thanks,
Brent
Brent W. Nelson
Planner
Planning Services
Department of Community Development
County of Albemarle
401 McIntire Rd.
Charlottesville, VA 22902
434 - 296 -5832 x3438