HomeMy WebLinkAboutZTA201200010 ES 01.04.12COUNTY OF ALBEMARLE
EXECUTIVE SUMMARY
AGENDA TITLE:
Ordinance Amendment — Off -site signs
SUBJECT /PROPOSAL /REQUEST:
Resolution of Intent to Amend and Clarify the Criteria for
Issuance of a Special Use Permit for Off -Site Signs
STAFF CONTACT(S):
Messrs. Foley, Elliott, Davis, Kamptner, Graham, and
Higgins, and McCulley
LEGAL REVIEW: Yes
AGENDA DATE:
January 4, 2012
ACTION: INFORMATION:
CONSENT AGENDA:
ACTION: X INFORMATION:
ATTACHMENTS: Yes
�.
REVIEWED BY:
BACKGROUND:
The County has regulated and restricted off- site.signs for over 30 years. Off -site signs are signs that are not located
on the same lot with the use to which it pertains. County Code § 3.1 (definition of "off -site sign'). Moreover, an off -site
sign is allowed only by a special use permit approved by the Albemarle County Board of Zoning Appeals ( "BZA ").
County Code § 18- 4.15.5. In addition to the general criteria for issuing special use permits delineated in County Code
§ 18- 31.6.1, an additional criterion for off -site signs requires that the BZA find that "the issuance of a special use
permit is necessary because an on -site sign would be ineffective to communicate its message off -site because of
topography or vegetation." County Code § 18- 4.15.5(c)(1). This criterion assures that special use permits for off -site
signs are approved only in those cases where conditions on the lot would render an on -site sign ineffective.
DISCUSSION
Two recent applications for off -site signs before the BZA — Clifton Inn (approved, although staff recommended denial)
and Liberty Hall (withdrawn) — have caused the BZA to ask questions and raise concerns about the current criterion
for off -site signs in County Code § 18- 4.15.5(c)(1). The purpose of the criterion was to allow an.off -site sign if an on-
site sign would not be visible from other properties and the road that provides primary access to the property.
However, the language of the criterion may be more restrictive than intended to achieve this purpose because: (1) it
limits the on -site conditions to topography and vegetation, where there may be other relevant factors to consider; and
(2) it limits the determination of an on -site sign's effectiveness to whether it is visible off -site, without considering
whether any person at the off -site location would ever actually receive the message from the sign. The proposed
resolution of intent would initiate a zoning text amendment to amend the criterion so that it achieves the purpose
described above. Some in the discussion have suggested that the purpose of the criterion be extended to allow an off -
site sign if an on -site sign is not visible from a major roadway. Staff strongly recommends against such an extension
because it likely would lead to a proliferation of off -site signs.
An additional issue for consideration is whether the BZA or the Board of Supervisors should be. the body approving
special use permits for off -site signs. Virginia Code § 15.2 -2286 generally authorizes the Board to be the approving
body for special use permits, but allows it to delegate that authority in its zoning ordinance to the BZA under Virginia
Code § 15.2- 2309(6). The only special use permit authority delegated to the BZA is for the approval of off -site signs.
BUDGET IMPACT:
There is no anticipated budget impact. However, clarifying the intent of these regulation would enable staff to more
effectively and efficiently review applications.
RECOMMENDATIONS:
Staff recommends that the Board adopt the attached resolution of intent (Attachment B).
ATTACHMENTS
A — Current Zoning Ordinance Off -Site Sign Regulations
B — Resolution of Intent
Off -Site Sign Regulations
Albemarle County Zoning Ordinance
Section 4.15.2 Definitions
(35)Off -site sign. The term "off -site sign" means a sign that is not located on the
same lot with the use to which it pertains, but does not include a sign located in a
public right -of -way.
4.15.5 SIGNS AUTHORIZED BY SPECIAL USE PERMIT
Except as provided in subsection (d), electric message signs, off -site signs, and signs in
public rights -of -way may be authorized only by special use permit, as provided herein:
a. Circumstances under which signs may be authorized. The signs may be authorized
only under the following circumstances:
1. Off-site signs. Off -site signs may be authorized by special use permit
within any zoning district.
2. Electric message signs. Electric message signs may be authorized by special
use permit within any commercial or industrial zoning district, or any
commercially designated areas of a planned unit development.
3. Signs in public rights -of -way. Signs in public rights -of -way; provided: (1) the
subdivision or planned development to which the sign pertains abuts the public
right -of -way; (2) the sign is either a subdivision sign or a sign identifying a
planned development authorized by sections 19, 20, 25, 25A, and 29; (3) the
freestanding sign regulations, other than setback regulations, applicable to the lot
with the use to which the sign pertains shall apply; and (4) if the sign is located
within an entrance corridor overlay district, a certificate of appropriateness is
issued by the architectural review board.
b. Authority. The authority to issue a special use permit for off -site signs and electric
message signs is hereby granted to the board of zoning appeals.
c. Procedure and administration. The application procedure, the findings and conditions
to be applied by the board of zoning appeals when considering an application for a
special use permit, and the authority to revoke such a permit, shall be a§ provided in
section 31.6 of this chapter. In addition to the foregoing:
1. For an off -site sign, the board of zoning appeals shall also. find that the
issuance of a special use permit is necessary because an on -site sign
would be ineffective to communicate its message off -site because of
topography or vegetation.
2. For an electric message sign, the board of zoning appeals shall also find that
the sign complies with all applicable state laws for such signs.
3. A permit number for each special use permit issued for an off -site sign shall be
affixed to the sign in a conspicuous place.
RESOLUTION OF INTENT
WHEREAS, the Albemarle County Zoning Ordinance includes regulations pertaining to the
criteria for approving special use permits for off -site signs by the Albemarle County Board of Zoning
Appeals; and
WHEREAS, the criterion unique to off -site signs is stated in County Code...§ 18- 4.15.5(c)(1),
which requires that the Board of Zoning Appeals find "that the issuance of a special use permit is
necessary because an on -site sign would be ineffective to communicate its message off -site because of
topography or vegetation "; and
WHEREAS, it may be desirable to amend this criterion to clarify that an on -site sign would be
deemed to be ineffective if topography, vegetation or any other relevant factors delineated in the
criterion prevent the sign from communicating its message to the primary access to the property
seeking the sign; and
WHEREAS, it also may be desirable to amend the Zoning Ordinance to have applications for
special use permits for off -site signs reviewed and acted upon by the Planning Commission and the
Board of Supervisors, rather than the Board of Zoning Appeals.
NOW, THEREFORE, BE IT RESOLVED THAT for purposes of public necessity,
convenience, general welfare and good zoning practices, the Albemarle County Board of Supervisors
hereby adopts a resolution of intent to consider amending County Code § 18- 4.15.5, Signs Authorized
by Special Use Permit, and any other sections of the Zoning Ordinance deemed to be appropriate to
achieve the purposes described herein; and
BE IT FURTHER RESOLVED THAT the Planning Commission will hold a public hearing
on the zoning text amendment proposed pursuant to this resolution of intent, and make its
recommendations to the Board of Supervisors at the earliest possible date.
I, Ella W. Jordan, do hereby certify that the foregoing writing is a true, correct copy of a Resolution
duly adopted by the Board of Supervisors of Albemarle County, Virginia, by a vote of to ,
as recorded below, at a regular meeting held on
Aye Nay
Mr. Boyd
Mr. Dumler
Ms. Mallek
Mr. Rooker
Mr. Snow
Mr. Thomas
Clerk, Board of County Supervisors
�rRGtNI''
COUNTY OF ALBEMARLE
EXECUTIVE SUMMARY
AGENDA TITLE: ZTA 2012 -010 Off -Site
Advertising Signs
SUBJECT /PROPOSAL /REQUEST:
Work Session - Review and Discussion of
Regulations Relating to Special Use Permits for Off -
Site Advertising Signs
STAFF: McCulley, Wright, Higgins, Herrick and
Kam ptner
PLANNING COMMISSION DATE: June 26, 2012
BACKGROUND
Off -site signs are signs that are not located on the same lot with the use to which the sign pertains. Most off -site signs
are allowed only by special use permit issued by the Board of Zoning Appeals (BZA). However, "a special use permit
shall not be required for off -site directional, political, subdivision or temporary signs, and off -site agricultural product signs,
except for those advertising a farmers' market in any zoning district other than the Rural Areas, Monticello Historic District,
and the Village Residential zoning districts..." [Section 4.15.5 (d)]. Off -site signs are not additional signs or sign area than
would otherwise be allowed for the property; the off -site sign counts towards the signage allowed on the lot on which it is
located.
In addition to the general criteria for issuing special use permits (Section 31.6.1), off -site signs must also have a BZA
finding that "the issuance of a special use permit is necessary because an on -site sign would be ineffective to
communicate its message off -site because of topography or vegetation" [Section 4.15.5.(c) (1)]. The purpose is to allow
an off -site sign only if an on -site sign does not communicate its message from other properties and from the primary
access road. Off -site signs, signs in the public right -of -way and electric message signs are the only special use permits
that are issued by the BZA. This decision has been delegated to the BZA because the criterion for approval is similar to a
hardship finding for variances, which are routinely before the BZA.
Several recent off -site sign applications before the BZA have raised the following issues:
1. Qualifying Criteria
The current ordinance criterion requires ineffectiveness of an on -site sign due specifically to topography and
vegetation. If an on -site sign were ineffective for some other reason, an off -site sign could not be permitted.
Restricting consideration to vegetation and topography is overly limiting and does not include other factors that
could prevent a sign from being visible.
In addition, the criterion does not include safety considerations such as may be recommended by the Virginia
Department of Transportation for directing motorists. As an example, the Church of Incarnation has two (2)
entrances on Hillsdale Drive. The entrance on property they own and on which an on -site sign could be located,
is not the entrance recommended by VDOT due to sight distance limitations resulting from the grade and
curvature of the road at that point. With VDOT's support, the Church applied for an off -site sign at their other
entrance that does meet safety standards. The current criterion does not adequately cover this type of situation.
Finally, the criterion does not require that the applicant exhaust all other remedies such as by using permitted
on -site signs such as wall signs. Amending the ordinance will codify our practice to urge the applicant to attempt
to utilize other by -right options before applying for an off -site sign special use permit.
2. Location From Which the Sign Should Effectively Communicate Its Message
The current criterion limits the determination of an on -site sign's effectiveness to whether it communicates its
message off -site without regard to where off -site it is visible, such as where a critical turning decision to access
the subject property must be made. (For the purposes of this discussion, staff will use language referring to the
ZTA 2012 -010 Off -Site Signs
Planning Commission Work Session
June 26, 2012
visibility of the sign. We are referring to whether the sign is communicating its message and this goes beyond
the sign being visible.)
This issue has also led to discussion about the purpose of signage and whether an off -site sign should be
allowed for marketing or way- finding some distance (perhaps miles) from the subject property on a high - volume
road. One of the recent special use permit applications for off -site signage in which these issues arose involved
a sign that was located over a mile away from the residential development it was advertising, to position the sign
nearer an interstate interchange. In that case, the criterion was not met because an on -site sign was fully visible
from Route 250, the primary access for the development. (The issue as to the intent for off -site signage was
raised in the resolution of intent for this ordinance amendment and the Board of Supervisors confirmed staff's
recommendation not to expand the provision of off -site signs to include way- finding on major roadways.)
3. The Approving Body
As these issues have arisen and the BZA has attempted to understand the intent under the current ordinance
language, so has the question: Which is the most appropriate approving process and body for off -site sign
special use permits?
DISCUSSION
The Sign Ordinance recognizes "that signs are an important means of communication for businesses, organizations,
individuals and government and that the unregulated erection and display of signs constitute a public nuisance detrimental
to the health, safety, convenience and general welfare of the public" {Section 4.15.1(a)). The ordinance further states the
purpose and intent of the sign regulations is to:
3. Improve pedestrian and vehicular safety by avoiding saturation and confusion in the field of vision that could
otherwise result if such signs were not regulated as provided herein; and
4. Protect and enhance the county's attractiveness to tourists and other visitors as sources of economic
development.
Signage can be used not only to advertise but also to provide directional information for those traveling to the business,
organization or development identified on the sign. Signage located at key turning points assists the traveler in finding
that business or development. However, there are limits to the amount of signage allowed based partly on safety
considerations for clutter and distraction in the drivers' field of vision. Therefore, we cannot expect multiple signs for every
business to direct a traveler all the way from a primary road through every turn to the subject property.
The purposes of this ordinance review and subsequent amendment are twofold: a) to further clarify qualifying criteria for
off -site signs and b) to assess whether the approving body for off -site sign special use permits should be the BZA or the
Board of Supervisors. Staff will address these issues for Commission input:
1. Qualifying Criteria
Because there are so many factors that can impact the visibility of an on -site sign, staff recommends not limiting
them as qualifying criteria. Instead, the ordinance can simply require that on -site signage, including wall signs
and other permitted signs, does not communicate its message off -site.
2. Location From Which the Siqn Should Effectively Communicate Its Message
The current ordinance language does not establish the location from which a sign should communicate its
message. Staff suggests that to effectively serve its purpose, a sign should be visible from the road providing
the primary access to the property, with some exceptions. This reference to the primary access to the property
is more relevant than simply having the sign visible from other properties because signs are oriented to travelers.
A recent off -site sign application for The Independence (Attachment C) illustrates how this standard without
exceptions can be problematic. In that case, the on -site sign is visible from the primary access road which
Page 12
ZTA 2012 -010 Off -Site Signs
Planning Commission Work Session
June 26, 2012
terminates at The Independence, but not from any of the two locations at which a traveler would have to make a
turning decision.
Staff suggests that to address the location issue, the ordinance should further clarify that the on -site sign be
visible from the primary access to the property. If the primary access is at the end of a road and the sign is not
visible from the road serving the primary access (called "service road" for this discussion), it may qualify for an off -
site sign on the service road. We will need to define "primary access" and "service road" to implement this
regulation. If the Commission has input into additional considerations (beyond a road that terminates at the
subject property) for when the sign should be permitted off -site on a service road (road serving the primary
access road), staff welcomes it.
3. The ADorovina Bodv for an Off -Site Sian Special Use Permit — the BZA or Board of Supervisors
There are pros and cons to either option:
A. Board of Supervisors:
1) Pros: This Board can best evaluate a proposal for consistency with its own legislative intent.
Two public hearings would provide a more thorough process.
2) Cons: It would be a much longer process — typically a minimum of 2'/2 to 3 months. It would also
be more costly to the applicant due to having two public hearings. In addition, it would take
Commission and Board agenda time that may be better devoted to other matters that better serve
the public interest. Finally, the Board deals with signs less often (only through appeals of ARB
sign decisions) and the Commission rarely deals with signs; therefore, they are less familiar with
the technical requirements.
B. Board of Zoning Appeals:
1) Pros: This Board more regularly deals with and is familiar with signs because sign variances are
some of the most common variances. BZA review is a much quicker process — typically one
month. The justification is similar to the hardship criteria for variances, which the BZA regularly
considers. Because an off -site sign is not additional signage, this special use permit approval is
not granting more signs or larger signs — and a more streamlined process may be more
appropriate.
2) Cons: The BZA is more removed from the legislative intent, which can create conflicts.
After considering all the pros and cons, staff suggests that a revised ordinance clarify the intent and the criteria for
permitting off -site signs, and that the most appropriate approving body is the Board of Zoning Appeals. The
revised language will better guide the BZA and staff in the review and limit the conflicts (listed as cons for BZA
review). In addition, the review timeline and process through the BZA is more appropriate than a Special Use
Permit through the Commission and Board of Supervisors who have more significant Countywide issues with
which to contend.
ATTACHMENTS:
A — Resolution of Intent Adopted by the BOS on January 4, 2012
B — Zoning Regulations Relating to Off -Site Signs
C — Sketches Depicting Various Situations Involving On -Site Signs' Visibility from Roads
Page 13
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COUNTY OF ALBEMARLE
EXECUTIVE SUMMARY
AGENDA TITLE: ZTA 2012 -10 Off -site signs
SUBJECT /PROPOSAL /REQUEST:
Work Session - Review and Discussion of Proposed
Ordinance Changes to Provisions for Off -site Signs
STAFF: McCulley, Burbage, Wright, Herrick, and
Kam ptner
PLANNING COMMISSION DATE: February 12,
2013
BACKGROUND:
Off -site signs are signs that are not located on the same lot of the use to which the sign pertains. Most off -site signs are
allowed only by special use permit issued by the Board of Zoning Appeals (BZA) with the exception of political,
subdivision, or temporary signs, signs within planned developments, or agricultural product signs. Off -site signs do not
allow additional signage beyond what would otherwise be allowed for the property on which the sign is located. In addition
to the general criteria for issuing special use permits (Section 31.6.1), off -site signs currently must also have a BZA finding
that "the issuance of a special use permit is necessary because an on -site sign would be ineffective to communicate its
message off -site because of topography or vegetation." The purpose is to allow an off -site sign only if an on -site sign does
not communicate its message beyond the site where the sign is located. (ATTACHMENT A: Current Off -site Sign
Regulations)
The limitations of the current Zoning Ordinance provisions for off -site signs were brought to the Board of Supervisors'
attention as a result of BZA concerns about the current wording of qualifying criteria for off -site signs being too restrictive.
As a result, the Board adopted a resolution of intent at their January 4, 2012 meeting to amend the qualifying criteria for
an off -site sign special use permit and consider shifting responsibility for review and approval of off -site sign applications
from the Board of Zoning Appeals (BZA) to the Planning Commission and Board of Supervisors. (ATTACHMENT B:
Resolution of Intent).
On June 26, 2012, staff held a work session with the Planning Commission to review issues associated with the County's
current regulation of off -site signs and get feedback on how the ordinance can be improved. (ATTACHMENT C: 6/26/12
Planning Commission minutes) The issues discussed included 1) qualifying criteria for allowing an off -site sign; 2) the
location from which a sign should effectively communicate its message; and 3) the appropriate approving body for off -site
sign special use permits. At the work session, the Planning Commission agreed with staff's recommendation that the
approving body should continue to be the BZA; however, it was suggested that signs be approved administratively
whenever possible. In addition, the Planning Commission requested that staff research how other peer localities handle
off -site signs and work on a definition for "development signs" or "bundle signs."
Following the work session, staff conducted additional research and is proposing several changes to the ordinance in
response to comments from the Board, BZA, and Planning Commission. Staff believes these recommendations strike a
balance between safely directing travelers to locations with poor visibility and limiting additional signage that would cause
clutter or distraction along the County's roadways.
PROPOSED CHANGES:
Below is a summary of staff's findings and recommendations:
Qualifying Criteria for an Off -site Sign
Staff recommends changing the current qualifying criteria for off -site signs stipulating that an "on -site sign would
be ineffective to communicate its message off -site because of topography or vegetation." Staff suggests that the
new language create more flexibility in the qualifying criteria for an off -site sign to include any circumstance under
which on -site signage is not clearly visible from any entrance to the property. It would also require an owner to
exhaust all other possibilities for signage, such as on -site signs, VDOT signs or subdivision signs, before seeking
permission for an off -site sign.
2. Off -site Sign Classifications (ATTACHMENT D: Current vs Proposed Off -site Sign Regulations)
After researching sign regulations of 15 peer localities (ATTACHMENT E: Peer Locality Comparison), staff found
that 3 localities do not allow any type of off -site signs, and 7 localities allow off -site directional signs with
restrictions. These restrictions include size of the sign (ex. < 8 square feet), the number of signs (ex. 1 per
roadway), and the type of use the sign is indicating (ex. civic or public use only). Unlike Albemarle County, a
number of localities count directional signs as an additional sign allowance.
a) Directional Signs
Based upon this research and the Board's desire to limit the use of off -site signs for marketing on high volume
roadways, staff recommends the creation of a "directional" classification for off -site signs to include any sign
whose purpose is to direct travelers to a particular location and whose content is restricted to the business name,
logo, distance and/ or direction to the entrance. Staff further recommends that the following distance criteria be
used to restrict the placement of off -site signs (ATTACHMENT F: Directional Sign Location Criteria Diagram):
1) Sign should be located within ' /z mile of an entrance along a road providing direct access to a property.
2) If 1 is not possible, sign should be located within a' /4 mile of a key turning decision (intersection) onto
road providing direct access to a property.
3) If 1 & 2 are not possible, the BZA may consider requests for off -site signs in other locations.
Finally, staff recommends introducing a by -right option for off -site directional signs for 24 hour emergency medical
and public uses (ex. parks, schools, civic buildings, etc.) as well as specifying that off -site signs are only permitted
for businesses located in Albemarle County. Staff does not recommend counting directional signs as additional
signage beyond what is currently allowed on a particular parcel.
b) Bundle Signs
Staff also suggests considering the creation of a second classification for off -site "bundle" signs that resemble the
freestanding sign allowances for subdivisions and planned developments. Eligibility for bundle signs would be
limited to two or more businesses sharing a common entrance or access road located within a commercial,
industrial or mixed -use district. Bundle signs would not result in additional signage beyond what is currently
allowed on a particular parcel. Bundle signs would require a special use permit and would adhere to the same
qualifying criteria as directional off -site signs. To encourage the use/ reuse of existing signage, staff suggests a
by -right option for a bundle sign that uses or replaces an existing sign and identifies at least one on -site use.
FOCUSED DISCUSSION:
Staff is requesting Planning Commission input on these proposed changes with focused discussion on: 1) the creation
of two classifications for off -site signs, directional and bundle signs, and 2) the use of distance criteria to
determine location for an off -site directional sign.
RECOMMENDATION:
Staff recommends that the Commission direct staff to draft ordinance language and set a date for public hearing.
ATTACHMENTS:
A: Current Off -site Sign Regulations
B: Resolution of Intent
C: Minutes from 6/26/12 PC meeting
D: Current vs Proposed Off -site Sign Regulations
E: Peer Locality Comparison
F: Directional Sign Location Criteria Diagram
ZTA 2012 -10 Off -Site Signs
Planning Commission Work Session February 12, 2013
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� �'IRGINZP
COUNTY OF ALBEMARLE
EXECUTIVE SUMMARY
AGENDA TITLE: ZTA 2012 -10 Off -site signs
SUBJECT /PROPOSAL /REQUEST:
Work Session — Focused Discussion on
Recommended Changes to Off -site Signs Zoning
Provisions
STAFF: McCulley, Burbage, Wright, Herrick, and
Kamptner
PLANNING COMMISSION DATE: April 23, 2013
BACKGROUND:
Off -site signs are signs that are not located on the same lot as the use to which the sign pertains. Most off -site signs are
allowed only by special use permit issued by the Board of Zoning Appeals (BZA) with the exception of political,
subdivision, or temporary signs, signs within planned developments, or agricultural product signs. Off -site signs do not
allow additional signage beyond what would otherwise be allowed for the property on which the sign is located. In addition
to the general criteria for issuing special use permits (Section 31.6.1), off -site signs currently must also have a BZA finding
that "the issuance of a special use permit is necessary because an on -site sign would be ineffective to communicate its
message off -site because of topography or vegetation." The purpose is to allow an off -site sign only if an on -site sign does
not communicate its message beyond the site where the sign is located. (ATTACHMENT A: Current Off -site Sign
Regulations)
The limitations of the current Zoning Ordinance provisions for off -site signs were brought to the Board of Supervisors'
attention as a result of BZA concerns about the current wording of qualifying criteria for off -site signs being too restrictive.
As a result, the Board adopted a resolution of intent at their January 4, 2012 meeting to amend the qualifying criteria for
an off -site sign special use permit and consider shifting responsibility for review and approval of off -site sign applications
from the Board of Zoning Appeals (BZA) to the Planning Commission and Board of Supervisors. (ATTACH MENT B:
Resolution of Intent).
On June 26, 2012, staff held a work session with the Planning Commission to review issues associated with the County's
current regulation of off -site signs and get feedback on how the ordinance can be improved. The issues discussed
included qualifying criteria for allowing an off -site sign, the location from which a sign should effectively communicate its
message, and the appropriate approving body for off -site sign special use permits. At the work session, the Planning
Commission agreed with staff's recommendation that the approving body continue to be the BZA and suggested that
signs be approved administratively whenever possible.
Following the June 2012 work session, staff conducted additional research and proposed several changes to off -site sign
regulations at a work session held on February 12, 2013. The proposed changes included: 1) clarifying the qualifying
criteria for off -site signs based on the visibility of the sign from an entrance; 2) establishing two classifications for off -site
signs: directional signs and bundle signs; and 3) using distance criteria to restrict the placement of directional off -site
signs. Staff also proposed a by -right option for off -site directional signs for 24 hour emergency medical and public uses
(ex. parks, schools, civic buildings, etc.) and a by -right option for a bundle sign that uses or replaces an existing sign to
encourage the use/ reuse of existing signage.
In response to the proposed changes, the Planning Commission provided the following feedback (ATTACHMENT C: Final
Action Memo from 2/12/13 PC Work Session):
• Further clarify language of qualifying criteria to specify where the on -site sign should be visible from
• Support requiring owner to exhaust all possibilities for on -site signage before requesting off -site
• Allow properties as well as businesses to qualify for bundle signs
In addition, staff has noted the concern about signs that are visible from the entrance but may not allow drivers enough
time to safely anticipate a turn into the entrance. In response to this, staff researched safety standards relating to vehicle
speed and the minimum distance required for a driver of average visual acuity to comprehend a sign "of optimal height,
that is optimally conspicuous and readable, and that is not subject to any environmental degradation, distractions or visual
obstructions" (ATTACHMENT D: Minimum Required Legibility Distance chart). Based upon these findings, staff had
concerns that the distances prescribed by this standard left the door open too wide for properties that would qualify for an
off -site sign and this may lead to a proliferation of signs. Staff arrived at a visibility standard of 100 feet from the property
entrance, a distance consistent with the minimum street frontage required for an owner to qualify for a freestanding sign.
In addition, staff recommends allowing an off -site sign when necessary to address VDOT safety concerns about a
particular entrance, as was recently the case with the Church of the Incarnation on Hillsdale Drive.
DISCUSSION:
Below is a summary of suggested changes to the off -site sign regulations based on feedback from the Planning
Commission to date (ATTACHMENT E: Current vs Proposed Off -site Sign Regulations):
Qualifying Criteria for an Off -site Sign
The current qualifying criteria for off -site signs stipulates that an "on -site sign would be ineffective to communicate
its message off -site because of topography or vegetation." For directional signs, staff suggests requiring that the
owner exhaust all possible locations for on -site signage before seeking permission for an off -site sign and that no
on -site sign face be visible within 100 feet of the property entrance. Properties which require an off -site sign to
direct traffic to an alternate entrance that better conforms to VDOT standards would also qualify.
Any property or business located within a commercial, industrial, or residential district that shares a common
entrance or access road would qualify for a bundle sign at its intersection. An access road is defined as a public
or private road that is not a through street or that provides frontage to fewer than ten lots.
2. Off -site Sign Classifications
At the previous work session, staff recommended the creation of two distinct classifications for off -site signs:
directional signs and bundle signs. Staff studied a Commissioner's suggestion of consolidating them into one
sign type but found there really are two different sign types with associated criteria.
a) Directional Signs
Staff proposes a "directional" classification for off -site signs whose purpose is to direct traffic to a business or
property and whose message display is limited to the following: the business name, distance, or an arrow
providing direction to the entrance. Staff further recommends that the following distance criteria be used to restrict
the placement of off -site signs (ATTACHMENT F: Directional Sign Location Criteria Diagram):
1) Sign should be located within '/2 mile of an entrance along a road providing direct access to a property.
2) Only if documented as unable to reasonably obtain an owner's permission for a sign location in option 1,
sign should be located within a '/4 mile of a key turning decision (intersection) onto road providing direct
access to the property.
3) Only if unable to reasonably obtain an owner's permission for a sign location in option 1 or 2, the BZA
may consider requests for off -site signs in other locations.
Finally, staff recommends allowing off -site directional signs by -right for 24 hour emergency medical and public
uses (ex. parks, schools, civic buildings, etc.). Directional signs would not result in additional signage beyond
what is currently allowed for the parcel on which the sign is located.
b) Bundle Signs
Staff also recommends the creation of a second classification for off -site "bundle" signs that resemble the
freestanding sign allowances for subdivisions and planned developments. Eligibility for bundle signs would be
limited to two or more businesses or properties sharing a common entrance or access road and located within a
commercial, industrial or residential zoning district. Staff suggests allowing bundle signs by right within
commercial, industrial or >_R -6 residential zoning districts and by special use permit in <R4 zoning districts. Bundle
signs would not result in additional signage beyond what is currently allowed for the parcel on which the sign is
located. (ATTACHMENT G: Bundle Sign Location Diagram)
ZTA 2012 -10 Off -Site Signs
Planning Commission Work Session April 23, 2013
FOCUSED DISCUSSION:
Staff is requesting feedback on the qualifying criteria for directional signs and the by right permissions for bundle signs.
Specifically:
• Are the proposed qualifying criteria for directional signs clear and reasonable?
• Is the Commission comfortable allowing bundle signs by right for businesses or properties in industrial,
commercial and <R4 residential zoning districts?
RECOMMENDATION:
Staff recommends that the Commission direct staff to draft ordinance language and set a date for public hearing.
ATTACHMENTS:
A: Current Off -site Sign Regulations
B: Resolution of Intent
C: Final Action Memo from 2/12/13 PC Meeting
D: Minimum Required Legibility Distance Chart
E: Current vs Proposed Off -site Sign Regulations
F: Directional Sign Location Criteria Diagram
G: Bundle Sign Location Diagram
ZTA 2012 -10 Off -Site Signs
Planning Commission Work Session April 23, 2013
COUNTY OF ALBEMARLE
EXECUTIVE SUMMARY
AGENDA TITLE:
ZTA 2012 -10 Off -site Signs
SUBJECT /PROPOSAL /REQUEST:
Public hearing to amend County Code Chapter 18,
Zoning, regarding off -site signs
STAFF CONTACT(S):
Foley, Walker, Davis, Kamptner, McCulley, Wright,
Burbage
PRESENTER (S): Amanda Burbage
LEGAL REVIEW: Yes
AGENDA DATE:
March 5, 2014
ACTION: X INFORMATION:
CONSENT AGENDA:
ACTION: INFORMATION:
ATTACHMENTS: Yes
REVIEWED BY:
BACKGROUND:
County Code § 18 -4.15 establishes the procedures and standards for two classes of signs allowed by special use
permit: electric message signs and off -site signs. The proposed ordinance (Attachment A) would amend § 18- 4.15.5
to pertain only to electric message signs, and would add § 18- 4.15.5A to establish new regulations for off -site signs.
Off -site signs are signs that are not located on the same parcel as the use to which the sign pertains. Currently, off -
site signs are allowed only by special use permit issued by the Board of Zoning Appeals (BZA) with the exception of
political, subdivision, temporary, and agricultural product signs, as well as signs within planned developments, which
are allowed off -site by -right subject to location restrictions.
In addition to the general criteria for issuing special use permits, special use permits for off -site signs currently require
that the BZA find that "the issuance of a special use permit is necessary because an on -site sign would be ineffective
to communicate its message off -site because of topography or vegetation." The impetus for this proposed
amendment was in response to concerns that this finding is too restrictive and the BZA's concern that the finding was
too difficult for it to administer. Staff has proposed several changes to the off -site sign regulations to clarify when an
off -site sign may be allowed and where that sign may be located (see Attachment B). The proposed changes 1)
establish two new classes of off -site signs: directional signs and bundle signs; 2) establish new eligibility criteria for
both directional and bundle signs; and 3) limit the placement of off -site signs to certain locations. In response to the
Planning Commission's request for administrative review of off -site sign applications when possible, staff has also
introduced a by -right option for directional signs and bundle signs under certain circumstances. The County's current
and proposed off -site sign regulations do not allow additional signage beyond what would otherwise be allowed on the
parcel on which the off -site sign is located.
The Board adopted a resolution of intent to amend the Zoning Ordinance on January 4, 2012 (Attachment C); the
Planning Commission held work sessions on June 26, 2012, February 12, 2013 and April 23, 2013 (Attachments D, E
and F) and recommended approval (with minor revisions) at its December 3, 2013 public hearing (Attachment G).
STRATEGIC PLAN:
Goal 4. Protect the County's parks and its natural, scenic and historic resources in accordance with the County's
established growth management policies
DISCUSSION:
The proposed ordinance would establish two classes of off -site signs: directional signs and bundle signs.
Directional signs
Directional signs are off -site signs that direct vehicular and pedestrian traffic to an establishment and display the
establishment name, the distance to the establishment, an arrow providing direction, or any combination thereof.
AGENDA TITLE: ZTA 2012 -10 Off -site Signs
March 5, 2014
Page 2
Directional Signs
Eligibility
Permitted location of sign
Zoning district of sign location
By right
24 -hour emergency medical
24 -hour emergency medical service
All zoning districts
service facilities or any public
facilities: no restriction; other public
development district, or a
use (up to 2 signs)
uses: within '/2 mile of the site
residential district allowing 6 or
allowing 6 or more dwelling units
entrance along the street providing
more dwelling units per acre
per acre, and sharing a common
direct access to the site, or a greater
entrance or access road
distance or alternative location if the
By
Establishments located in a
owner demonstrates to the zoning
Industrial, commercial, or planned
special
residential district allowing less
administrator that a location within '/2
development district, or a
use
than 6 dwelling units per acre,
mile is unavailable
residential district allowing 6 or
By
Owner exhausts all on -site
Within' /2 mile of the site entrance
All zoning districts
special
signage and demonstrates that
along the street providing direct
use
an on -site sign face located at
access to the site, or a greater
permit
the site entrance would not be
distance or alternative location if the
visible from the street providing
owner demonstrates to the BZA that a
direct access to the site
location within 'h mile is unavailable
entrance within 100 feet of the
site entrance
Bundle signs
Bundle signs are off -site signs that identify two or more establishments or sites that are not part of a planned
development district but which share a common entrance or access road. For purposes of bundle signs, an access
road is a public or private street that is not a through street, but which provides frontage to 10 or fewer parcels.
Bundle Signs
Eligibility
Permitted location of sign
Zoning district of sign location
By right
Establishments located in
Parcel having frontage on the inter-
Industrial, commercial, or planned
industrial or commercial
section of a street and an access
development district, or a
districts, or a residential district
road or entrance serving the
residential district allowing 6 or
allowing 6 or more dwelling units
establishments to which the sign
more dwelling units per acre
per acre, and sharing a common
pertains
entrance or access road
By
Establishments located in a
Parcel having frontage on the inter-
Industrial, commercial, or planned
special
residential district allowing less
section of a street and an access
development district, or a
use
than 6 dwelling units per acre,
road or entrance serving the
residential district allowing 6 or
permit
and sharing a common entrance
establishments to which the sign
more dwelling units per acre
or access road
pertains
Directional signs and bundle signs in entrance corridors
If the parcel on which a directional sign or a bundle sign will be located is within an entrance corridor, the owner or
lessee of the parcel must obtain a certificate of appropriateness from the Architectural Review Board before the sign is
erected. This requirement applies to directional and bundle signs allowed by right or by special use permit.
Other classes of off -site signs
The proposed ordinance allows political signs, subdivision signs, agricultural product signs and temporary signs by
right. Signs in the public right of way are also allowed by right, subject to location restrictions and VDOT approval. All
of these sign classes are allowed by right under the current off -site signs regulations as well.
BUDGET IMPACT:
Staff does not anticipate that this ordinance will result in the need for additional staff or funding.
AGENDA TITLE: ZTA 2012 -10 Off -site Signs
March 5, 2014
Page 3
RECOMMENDATIONS:
After the public hearing, staff recommends that the Board adopt the attached proposed ordinance (Attachment A).
ATTACHMENTS:
Attachment A: Draft Ordinance
Attachment B: Comparison of Current and Proposed Off -site Sign Regulations
Attachment C: Resolution of Intent
Attachment D: Staff Report, June 26, 2012 Planning Commission Work Session
Attachment E: Staff Report, February 12, 2013 Planning Commission Work Session
Attachment F: Staff Report, April 23, 2013 Planning Commission Work Session
Attachment G: Staff Report. December 3. 2013 Plannina Commission Public Hearina
Planning Commission minutes: June 26, 2012; February 12, 2013; April 23, 2013; December 3, 2013
Return to aaenda
COUNTY OF ALBEMARLE
EXECUTIVE SUMMARY
AGENDA TITLE:
ZTA 2012 -10 Off -site Signs
S U BJ ECT /PROPOSAL /REQU EST:
Adopt ordinance to amend County Code Chapter 18,
Zoning, regarding off -site signs
STAFF CONTACT(S):
Foley, Walker, Davis, Kamptner, McCulley, Wright,
Burbage
PRESENTER (S): Amanda Burbage
LEGAL REVIEW: Yes
AGENDA DATE:
May 7, 2014
ACTION: X INFORMATION:
CONSENT AGENDA:
ACTION: INFORMATION:
ATTACHMENTS: Yes
REVIEWED BY:
BACKGROUND:
The Board held a public hearing on ZTA 2012 -10 Off -site Signs on March 5, 2014 (see Attachment B for March 5th
executive summary), but deferred action until April 2nd, then further deferred action until May 7th. The deferrals
provided an opportunity for staff to meet with Mr. Sheffield, Mr. Boyd, and Neil Williamson to discuss Mr. Sheffield's
concerns about the proposed regulations for by -right off -site bundle signs.
STRATEGIC PLAN:
Goal 4. Protect the County's parks and its natural, scenic and historic resources in accordance with the County's
established growth management policies
DISCUSSION:
Staff met with Messrs. Sheffield, Boyd and Williamson on March 20th. Staff reviewed the proposed by -right provisions
for bundle signs and shared examples of sites in the County that would qualify for a bundle sign under the proposed
ordinance. The discussion primarily focused on whether the allowance of by -right bundle signs would result in their
proliferation throughout the Development Areas and encourage the creation of additional access roads within new
commercial, industrial, and residential developments. While staff does not anticipate these outcomes, should the
Board adopt the proposed ordinance, staff can update the Board in a year regarding the activity that results from the
new regulations.
Following the meeting, staff further revised the organization of § 4.15.5A in the proposed ordinance and made non -
substantive changes to clarify the distinctions between provisions for bundle signs and directional signs, and the
applicable eligibility and location requirements for both sign types. The tables in § 4.15.5A(b) of the proposed
ordinance have been updated to reflect these changes. Staff notes that, although the March 5th executive summary
inaccurately referenced what constitutes an access road, the ordinance correctly defined it as a public or private street
that is not a through street or that provides frontage to fewer than ten parcels.
BUDGET IMPACT:
Staff does not anticipate that this ordinance will result in the need for additional staff or funding.
RECOMMENDATIONS:
Staff recommends that the Board adopt the attached proposed ordinance (Attachment A).
ATTACHMENTS:
A — Proposed Ordinance
B — March 5. 2014 Executive Summary
Return to agenda
COUNTY OF ALBEMARLE
EXECUTIVE SUMMARY
AGENDA TITLE:
AGENDA DATE:
ZTA 2012 -10 Off -Site Signs
June 4, 2014
SUBJECT /PROPOSAL /REQUEST:
ACTION:
INFORMATION:
Adopt ordinance to amend County Code Chapter
18, Zoning, regarding off -site signs
CONSENT AGENDA:
ACTION: X
INFORMATION:
STAFF CONTACT(S):
Foley, Walker, Davis, Kamptner, McCulley, Wright,
ATTACHMENTS:
Yes
Burbage
REVIEWED BY:
PRESENTER (S): N/A
LEGAL REVIEW: Yes
BACKGROUND:
On May 7, 2014 the Board deferred action on ZTA 2012 -10 Off -Site Signs in response to concerns expressed by several
Board members regarding the proposed regulations for by -right bundle signs (See Attachment B for May 7 Executive
Summary). The Board requested that staff amend the proposed ordinance to require a special use permit for any off -site
bundle sign and schedule the revised ZTA for the June 4, 2014 meeting.
STRATEGIC PLAN:
Goal 4. Protect the County's parks and its natural, scenic and historic resources in accordance with the County's
established growth management policies
DISCUSSION:
Staff has revised County Code § 4.15.5A(b) of the proposed ordinance to require a special use permit for all off -site
bundle signs. The ordinance, otherwise, remains as proposed on May 7'h
BUDGET IMPACT:
Staff does not anticipate that this ordinance will result in the need for additional staff or funding.
RECOMMENDATIONS:
Staff recommends that the Board adopt the attached proposed ordinance (Attachment A).
ATTACHMENTS:
A — Proposed Ordinance
B — Mav 7. 2014 Executive Summary
Return to consent agenda
Return to regular agenda
COUNTY OF ALBEMARLE
EXECUTIVE SUMMARY
AGENDA TITLE: ZTA 2012 -10 Off -site Signs
SUBJECT /PROPOSAL /REQUEST: Public Hearing to
Amend County Code Chapter 18, Zoning, regarding off -
site signs
STAFF CONTACT(S): Amanda Burbage, Amelia
McCulley, Stewart Wright and Greg Kamptner
AGENDA DATE: December 3, 2013
ACTION: X INFORMATION:
CONSENT AGENDA:
ACTION: INFORMATION:
ATTACHMENTS: Yes
BACKGROUND:
Off -site signs are signs that are not located on the same lot as the use to which the sign pertains. Most off -site signs are
allowed only by special use permit issued by the Board of Zoning Appeals (BZA) with the exception of political,
subdivision, or temporary signs, signs within planned developments, or agricultural product signs. Off -site signs do not
allow additional signage beyond what would otherwise be allowed for the property on which the sign is located. In addition
to the general criteria for issuing special use permits, off -site signs currently must also have a BZA finding that "the
issuance of a special use permit is necessary because an on -site sign would be ineffective to communicate its message
off -site because of topography or vegetation."
The limitations of the current zoning ordinance provisions for off -site signs were brought to the Board of Supervisors'
attention as a result of BZA concerns about the current wording of qualifying criteria for off -site signs being too restrictive.
As a result, the Board adopted a resolution of intent at their January 4, 2012 meeting to amend the zoning ordinance
(Attachment B).
The Commission held work sessions on June 26, 2012, February 12, 2013 and April 23, 2013 (Attachments C, D, E, F, G
& H) to review issues associated with the current regulations and get feedback on how the ordinance can be improved.
Staff proposed several changes to the ordinance including: establishing two classifications for off -site signs, directional
signs and bundle signs; clarifying the eligibility criteria for both classes of off -site signs; and limiting the placement of off -
site signs to certain locations. Staff also proposed a by -right option for directional signs and bundle signs based on the
Planning Commission's recommendation to encourage administrative review off -site sign applications when possible.
ORIGIN: Board of Supervisors' January 4, 2012 Resolution of Intent for zoning text amendment
PROPOSAL: The proposed zoning ordinance amendment will create two classes of off -site signs, bundle signs and
directional signs, and will clarify eligibility criteria and location options for both.
PUBLIC PURPOSE TO BE SERVED: Limiting the quantity and placement of off -site signage helps to ensure the safety
and aesthetics of the County's roadways.
ORDINANCE AMENDMENT CRITERIA:
Based on prior Board direction, staff reviews ordinance amendment impacts under the following additional criteria:
Administration / Review Process: Clarifying the eligibility criteria, approval method and location standards for
off -site signs will improve their administration.
Housing Affordability: There is no discernible impact on housing costs.
Implications to Staffing / Staffing Costs: Creating more by -right options for off -site signs reduces the amount
of staff time needed to review off -site sign special use permit applications.
STRATEGIC PLAN:
Planning Commission Public Hearing — ZTA 2012 -10 Off -site Signs
December 3, 2013
Goal 4. Protect the County's parks and its natural, scenic and historic resources in accordance with the County's
established growth management policies
DISCUSSION:
The draft ordinance (Attachment A) provides the following:
Definitions for "access road," "bundle sign," and "directional sign"
Provisions for bundle signs:
• Eligible properties include those located in commercial, residential, or industrial districts that share a
common entrance or access road
• Location of bundle signs shall be limited to lots in commercial, industrial, planned development, or
>R4 residential zoning districts with frontage on an access road that serves all businesses or
properties listed on the sign
• Properties located in industrial, commercial or > R4 residential zoning districts are eligible for a
bundle sign by right
• Properties located in < R6 residential zoning districts are eligible for a bundle sign by special use
permit
Provisions for directional signs:
o Eligible properties include those that have exhausted all on -site locations and sign types and have no
on -site sign face visible within 100 feet of the site entrance
o Directional signs shall be located as follows:
1. Within '/2 mile of site entrance along a street providing direct access to the site entrance; or
2. If the owner is unable to obtain an owner's permission for a location in option 1, then within '/4
mile from a turning decision onto a street providing direct access to the site entrance; or
3. If the owner is unable to obtain an owner's permission for a location in option 1 or 2, then the
BZA may authorize an alternative location.
0 24 hour emergency medical service facilities and public uses are eligible for a directional sign by right
in any location
o All other eligible properties shall require a special use permit for a directional sign
BUDGET IMPACT: Staff does not anticipate that this ordinance will result in the need for additional staff or
funding.
STAFF RECOMMENDATION: Staff recommends adoption of the proposed ordinance language found in Attachment
A.
PLANNING COMMISSION MOTION
A. Should a Planning Commissioner choose to recommend approval of this Zoning Text Amendment:
Move to recommend approval of the draft ordinance in Attachment A.
B. Should a Planning Commissioner choose to recommend denial of this Zoning Text Amendment:
Move to recommend denial of the draft ordinance in Attachment A. Should a commissioner motion to
recommend denial, he or she should state the reason(s) for recommending denial.
Attachments:
Attachment A: Draft Zoning Ordinance Amendment
Attachment B: Resolution of Intent
Attachment C: Staff Report — PC Work Session, June 26, 2012
Attachment D: Minutes from PC Work Session, June 26, 2012
Attachment E: Staff Report — PC Work Session. February 12. 2013
Attachment F: Minutes from PC Work Session, February 12, 2013
Attachment G: Staff Report — PC Work Session, April 23, 2013
Attachment H: Minutes from PC Work Session, April 23, 2013
Planning Commission Public Hearing — ZTA 2012 -10 Off -site Signs
December 3, 2013