HomeMy WebLinkAboutARB201500023 Review Comments 2015-02-19�'IRGINLP
COUNTY OF ALBEMARLE
Department of Community Development
401 McIntire Road, North Wing
Charlottesville, Virginia 22902 -4596
Phone (434) 296 -5832 Fax (434) 972 -4126
February 19, 2015
Kenny Harris
American Made Signs
725 Rio Road West, Suite 200
Charlottesville, VA 22903
RE: ARB- 2014 -23: Verizon Sign
Dear Mr. Harris,
I have reviewed the above -noted sign application. The following revisions are requested to make the
proposal consistent with the Entrance Corridor Sign Guidelines.
1. The sign proposal does not meet the approved Comprehensive Sign Criteria (CSC) for this
section of Hollymead Town Center as follows:
a. Approved CSC require a channel letter sign type; not a channel letter with backer panel
as proposed.
b. Approved CSC do not permit a reverse (back -lit) channel letter as proposed.
c. Approved CSC limit sign colors to red (PMS 187) and white; not black as proposed. The
sign drawing does not indicate the proposed Pantone number for the red color.
d. Approved CSC require that trim cap and return colors be bronze or black; not white as
proposed.
e. Approved CSC do not allow the illumination of graphics visible from the Route 29
Entrance Corridor. The sign drawing needs to clearly indicate what parts of the sign shall
illuminate. It appears that the graphics are proposed to illuminate, which is not permitted.
2. The sign on the northwest side of the building (facing Connor Drive) is not expected to be visible
from the Route 29 North Entrance Corridor, therefore does not require ARB approval but does
require an approved sign permit. The sign on the southwest front of the building (facing
Community Street) does require ARB approval and an approved sign permit.
3. If a raceway is to be used, the drawing needs to indicate that its color shall match the color of the
wall to which it is attached.
Please respond by email within 15 days of the date of this letter indicating whether you will or will not
proceed with these revisions. Your decision to make the revisions will suspend the 60 -day review period
associated with your original submittal. If you choose to complete the revisions, please email the revised
drawings to me. If you choose not to proceed with these revisions, staff will be unable to approve your
application. Failure to respond to this letter shall be presumed to be a request to proceed to action on the
application without further revisions.
If you have any questions about this action, please contact me as soon as possible. I look forward to
receiving your revisions and completing this review with an approval letter.
Sincerely,
Brent Nelson
Planner
cc: ARB File