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HomeMy WebLinkAboutARB201700044 Review Comments Architectural Review Board Approval 2017-06-21 (2)Resubmittal received 6/20/17 Reviewed by HNM 6/21/17 ARB COMPREHENSIVE SIGN REVIEW APPROVED CONDITIONS PROJECT #/NAME: Town and Country Shopping Center: ARB2017-44 T -Mobile Sign TAX MAP/PARCEL#: Tax Map 78, Parcel 9C SIGN FEATURE APPROVED CONDITION NOTES 5/30/17 NOTES 6/21/17 SIGN TYPE Channel Letter OK LETTER FACE White, Black, Red (to match COLOR roof), Green (in the range of PMS OK: White 341-343) TRIM CAP painted COLOR/RETURN Bronze X: Matthews Brushed M Matthews Dark at COLOR Aluminum, Satin Finish Bronze RACEWAY COLOR To match wall color N/A: Flush Mounted SIZE LIMITATIONS 2'-0" maximum height for initial letter and F-6" to 1'-8" for all OK: Tallest = F-8" other letters LOCATIONS Corner Towers — centered horizontally and vertically above OK: all channel the awning and below the second letter signs are story windows. storyn X: One sign is not centered vertically blocks -centered Hyphevertically vertically centered in the and horizontally in in the EIFS sign band corner tower, on the specified area. Central block — centered south (Rt. 250) elevation architectural vertically in the brick band area elements on the under the arched the arched glass corner towers opening. LOSGO/ RAPHICS Limited to size and color of channel letter criteria N/A ILLUMINATION White LEDs @ DETAILS Internally illuminated 650 6500k This form outlines the specific design criteria established for signs at this location. All standard ARB Sign Guidelines also apply. HNM 5/30/17; 6/8/17; 6/21/17 SIGN REVIEW CHECKLIST with REFERENCES — Wall Sign, Single Business Updated: 6-17-2016 ARB2017-44: T -Mobile Sign REF CHECKLIST ITEM NOTES 5-16-17 NOTES 5-30-17 NOTES 6-8-17 NOTES 6-21-17 TYPE ❑ 9.b For internally illuminated signs, OK channel lettering (mounted on a raceway or individual letters) is referred to cabinet signs. ❑ 5.b When channel letters cannot be N/A adequately accommodated, internally illuminated cabinet signs may be considered. ❑ 6 Reader boards are discouraged. N/A MATERIALS ❑ 4.c Materials used in the sign should OK complement the building being served by the sign. COLOR ❑ 4.e Color for raceway -mounted N/A: flush mounted letters channel letters, the raceway shall match the wall color. Sign colors must be harmonious OK: as per ARB Comprehensive OK: trim cap and returns with each other. Sign program for Town & painted Matthews Dark Country Shopping Center, the Bronze letter face colors may be white, black, red (to match roof), and green (in the range of PMS 341- 343). The proposed letters are HNM 5/30/17; 6/8/17; 6/21/17 REF CHECKLIST ITEM NOTES 5-16-17 NOTES 5-30-17 NOTES 6-8-17 NOTES 6-21-17 white. As per ARB Comprehensive Sign program for Town & Country Shopping Center, the trim cap and return colors should be bronze. The proposed are Matthews Brushed Aluminum and do not comply with the criteria Sign colors must not clash with OK the site, when viewed in daylight and at night. Overly intense color, (such as OK dayglo or fluorescent colors), are prohibited. Use of three colors or less (black OK and white considered as colors). Additional colors may be approved if they contribute to the sign balance/unity. SIZE, SCALE, PROPORTION, AND LOCATION ❑ 4.b Signs may not exceed the size, OK height and setback requirements as outlined in Section 4.15 of the Albemarle County Zoning Ordinance (unless sign has a variance). ❑ Appendix A ratio of 1/3 text to 2/3 wall area OK: as per ARB Comprehensive A.A or 1/4 text to 3/4 wall area is a Sign program for Town & good working proportioning Country Shopping Center, the HNM 5/30/17; 6/8/17; 6/21/17 REF CHECKLIST ITEM NOTES 5-16-17 NOTES 5-30-17 NOTES 6-8-17 NOTES 6-21-17 system for placing a sign. size limitations are a 2'-0" maximum height for initial letter and 1'-6" to 1'-8" for all other letters. The tallest letter is 1'-8". ❑ Appendix Color, form, surface pattern, A.A.4 shape, and disposition of elements and openings in an architectural design can affect our perception of scale and can impact the appearance of a sign on a building. ❑ 9.d The wall sign's size must As per ARB Comprehensive As per ARB CSP for Town As per ARB CSP for Town OK coordinate with the architectural Sign program for Town & & Country Shopping & Country Shopping element's size. Country Shopping Center, signs Center, signs in the Corner Center, signs in the Corner in the Corner Towers should be Towers should be centered Towers should be centered centered horizontally and horizontally and vertically horizontally and vertically vertically above the awning and above the awning and above the awning and below the second story windows. below the second story below the second story The sign on the south elevation, windows. The sign on the windows. The sign on the facing the EC (Rt. 250) is not south elevation is not south elevation is not vertically centered. vertically centered. vertically centered. The sign should not over -crowd The sign on the north elevation The sign on the north The sign on the north OK the architectural element, the should be better centered elevation should be better elevation should be better wall, or the sign area. vertically in the architectural centered vertically in the centered vertically in the element. architectural element. architectural element. Buildings and building elements should not be used as billboards. ❑ 9.a Wall signs must integrate with OK the building's architecture. The sign placement should not OK obscure architectural features or HNM 5/30/17; 6/8/17; 6/21/17 REF CHECKLIST ITEM NOTES 5-16-17 NOTES 5-30-17 NOTES 6-8-17 NOTES 6-21-17 details, (such as cornices, windows, columns, pilasters and paneling). ❑ 9.d An appropriate height for channel OK: as per ARB Comprehensive letters in a 30" high sign band is Sign program for Town & 1811. Country Shopping Center, the size limitations are a 2'-0" maximum height for initial letter and 1'-6" to 1'-8" for all other letters. The tallest letter is 1'-8". This allows 6" of unoccupied OK space above and below the letters. 4" of clear space above, below, OK and to the sides of a channel letter sign is considered a minimum, with larger clearances required for larger sign bands. Degree of visibility, the distance from the Entrance Corridor, and the architectural design of the building/area will determine sign size, placement, and proportions. ❑ 4.d Lettering should be in proportion OK (font size and typeface style) to the sign and the building. Use of three typefaces or less. OK: one typeface proposed Additional typefaces may be N/A approved if they contribute to a balanced/legible/unified sign design. HNM 5/30/17; 6/8/17; 6/21/17 REF CHECKLIST ITEM NOTES 5-16-17 NOTES 5-30-17 NOTES 6-8-17 NOTES 6-21-17 ❑ 9.e.iv The width of the outline must be N/A in proportion to the width of the letter. An outline width of 1/8" has been N/A found to be an appropriate sign dimension. TRADEMARKS, CORPORATE LOGOS AND GRAPHICS ❑ 4.f The ARB may require that the OK: as per ARB Comprehensive color and scale of standard Sign program for Town & templates for trademarks, service Country Shopping Center, the marks, corporate logos and logo/graphics details are limited graphics be modified. to size and color of channel letter criteria. The size of the squares interspersed with the text are small, while the color is also white. When used, trademarks, service OK marks, corporate logos and/or graphics should be incorporated as an integral part of the overall sign. ❑ S.a External (or no) illumination is Internally lit by LEDs preferred for approved graphics/logos; ❑ 5.b internal illumination may be OK considered for approval on a case-by-case basis. LIGHTING ❑ 9.e.i External (or no) illumination is Internally lit by LEDs preferred for wall signs. HNM 5/30/17; 6/8/17; 6/21/17 REF CHECKLIST ITEM NOTES 5-16-17 NOTES 5-30-17 NOTES 6-8-17 NOTES 6-21-17 ❑ S.f Any internal illumination is considered to contribute to visual clutter and will be limited. ❑ 5.c Internal illumination design " approval will be evaluated on size, balance, complexity, and distance from the Entrance Corridor. ❑ 9.e.iv The backgrounds of such cabinet OK signs must be made opaque (zero light transmission). ❑ 5.e External illumination should be N/A shielded and not create glare. All external light sources shall be white. ❑ 93i Sign lighting (external) should be shielded so that it illuminates only face of the sign and does not shine beyond the edge of the sign. ❑ 9. iii Channel letters with translucent OK faces must have no light spilling outward from the top, bottom, sides or back. Faces and returns of channel OK, but as per ARB OK: trim cap and returns letters shall be opaque when Comprehensive Sign program for painted Matthews Dark back -lit (halo -lit). Town & Country Shopping Bronze Center, the trim cap and return colors should be bronze. The proposed are Matthews Brushed Aluminum and do not comply with the criteria. RNM 5/30/17; 6/8/17; 6/21/17 REF CHECKLIST ITEM NOTES 5-16-17 NOTES 5-30-17 NOTES 6-8-17 NOTES 6-21-17 ❑ 9. iv Cabinet signs shall have a non- OK illuminated background, or an opaque (zero light transmission) background. Cabinet signs shall be constructed OK such that no light spills outward from the top, bottom, sides or back. ❑ 5.g All illumination shall be non- OK blinking. ❑ S.h An exposed light source that N/A forms the body of a sign, (such as exposed neon signs), shall not be used in the Entrance Corridors. ARB ACTIONS ❑ If LED lighting is proposed the Note not included OK: note included sign drawing must state The level of illumination provided by the LED lights will not exceed the illumination produced by a single stroke of 30 milliamp (ma) neon. ❑ Action on Red acrylic #2283 has been OK ARB -P determined to be an inappropriate (BP)2001- color for signs. Pantone color 12 Wood match for 2283 is 485C. Red Grill #2793 has been approved as an acceptable substitute. Pantone color match for 2793 is 187C. (See below.) HNM 5/30/17; 6/8/17; 6/21/17 REF CHECKLIST ITEM NOTES 5-16-17 NOTES 5-30-17 NOTES 6-8-17 NOTES 6-21-17 12/21/15 Generally, for signs in the Entrance OK: as per ARB Comprehensive action on Corridors, red 485 may be Sign program for Town & ARB acceptable on a case-by-case basis as Country Shopping Center, the 2015-114 a secondary color. letter face colors may be white, & -115 black, red (to match roof), and Shell green (in the range of PMS 341 - Signs 343). The proposed letters are white. ARB Visual clutter resulting from Action adjacency, for example at the Memo: Hardee's locations, is a 5/7/12 reasonable basis for not allowing illumination of the graphic. ARB Accent color letters can be used N/A Action in a sign when portrayed as a Memo: graphic, up to 33% of the length 8/3/2015 of the sign. Resubmittal 5/30/17 Reviewed by HNM 5/30/17 SIGN REVIEW CHECKLIST WITH REFERENCES — Freestanding Signs Updated: 9-30-2010 REF CHECKLIST ITEM NOTES 5/16/17 NOTES 5/30/17 TYPE ❑ 8.a Monument signs are preferred to pole- OK mounted signs. Pole signs may be considered if existing site N/A conditions rule out the ability to use a monument sign, and only when the pole is in proportion to the sign cabinet or panel. MATERIALS ❑ 8.b Materials used in both the sign and support OK structures should be complementary. They should also support the aesthetics of OK the building/complex being served by the sign. ❑ 8.b It is preferred that the base material match OK one of the primary building materials. unless the sign design represents itself as a N/A freestanding element complementing the building. COLORS ❑ 4.e Colors must be harmonious with each other. OK Colors must not clash with other elements As per ARB2016-89: "Tenant panel OK: panel background changed on the site, both when viewed in daylight background colors shall be limited to to white, text changed to black and at night. white;" "Text colors for all tenant panels shall be limited to Red: PMS 187 and Black;" "There is no limit to graphic colors as long as the total per Updated: 9-30-2010 Resubmittal 5/30/17 Reviewed by HNM 5/30/17 Updated: 9-30-2010 REF CHECKLIST ITEM NOTES 5/16/17 NOTES 5/30/17 panel does not exceed 3 plus black and white and the colors contribute to a coordinated appearance for the overall sign structure." This proposal does not comply with the above criteria. Overly intense color, (such as dayglo or The background needs to be white OK: panel background changed fluorescent colors), are prohibited. and the text can be either red (PMS to white, text changed to black 187) or black. Use of three colors or less OK: two colors used, one of which is OK: panel background changed Black and white are colors. white, but the background and text to white, text changed to black color need to be switched and modified (see above two notes). Additional colors may be approved if they contribute to a balanced/unified sign design. ❑ 9.c For raceway -mounted channel letters, N/A raceways shall match the wall color. LANDSCAPING ❑ 8.d Use ground cover, shrubs and/or trees to Could be better landscaped.... integrate freestanding signs into the overall site landscape. Use plants from the Albemarle County Recommended Plants List. SCALE AND SIZE ❑ 4.b Signs may not exceed the size, height and OK setback requirements as outlined in Section 4.15 of the Albemarle County Zoning Ordinance (unless the sign has received a variance). Updated: 9-30-2010 Resubmittal 5/30/17 Reviewed by HNM 5/30/17 Updated: 9-30-2010 REF CHECKLIST ITEM NOTES 5/16/17 NOTES 5/30/17 ❑ 8.c The structure of a monument sign shall not overwhelm the sign. The structure and the sign that it supports must be in proportion to each other. SIGN LETTERING AND TYPEFACE ❑ 4.d Lettering should be in proportion (font size OK and typeface style) to the sign and the building. Use of three typefaces or less. OK: one typeface used Additional typefaces may be approved if N/A they contribute to a balanced, legible, unified sign design. ❑ 8.e.iv If outlines of letters are proposed, the outline N/A width must be in proportion to the letter width. An outline width of 1/8" is the appropriate N/A sign dimension. TRADEMARKS, CORPORATE LOGOS, AND GRAPHICS ❑ 4.f The ARB may require that the color and OK: as per ARB Comprehensive Sign OK: text changed to black scale of standard templates for trademarks, program for Town & Country service marks, corporate logos and graphics Shopping Center, the logo/graphics be modified. details are limited to size and color of channel letter criteria. The size of the squares interspersed with the text are small, but the color should be modified to approved red or black. When used, trademarks, service marks, OK corporate logos and/or graphics should be incorporated as an integral part of the overall sign. Updated: 9-30-2010 Resubmittal 5/30/17 Reviewed by HNM 5/30/17 Updated: 9-30-2010 REF I CHECKLIST ITEM NOTES 5/16/17 NOTES 5/30/17 LIGHTING ❑ 8.e.i External illumination (or no illumination) is OK preferred for freestanding signs. ❑ 5.f Any internal illumination is considered to N/A contribute to visual clutter and will be limited. The design will be evaluated for size, balance, complexity, and distance from and relationship to the Entrance Corridor. ❑ 5.e External Illumination should be shielded and not create glare. Lighting should be aimed so as not to project illumination beyond the sign. All external light sources shall be white. ❑ 8. e. ii Ground mounted lighting should be shielded by landscaping so that it is not visible from any adjacent property or right-of-way. ❑ 5.h An exposed light source that forms the body N/A of a sign, (such as exposed neon signs), shall not be used. ❑ 5.g All illumination shall be non -blinking. N/A ❑ 5.c External illumination (or no illumination) is OK preferred for approved graphics/logos; internal illumination may be considered for N/A approval. ❑ 8. e. iv Cabinet signs shall have a non -illuminated OK background, or an opaque (zero light transmission) background. Updated: 9-30-2010 Resubmittal 5/30/17 Reviewed by HNM 5/30/17 Updated: 9-30-2010 REF CHECKLIST ITEM NOTES 5/16/17 NOTES 5/30/17 Cabinet signs shall be constructed such that OK no light spills outward from the top, bottom, sides or back. ❑ 8. e. iii Channel letters (although not likely N/A appropriate for freestanding signs) with translucent faces shall be constructed such that no light spills outward from the top, bottom, sides or back. If back -lit (halo -lit), the faces and returns of N/A channel letters shall be opaque. ARB ACTIONS ❑ (ARB Billboards are inappropriate for the Entrance N/A Action Corridors. Memo: No refacing design (no combination of 1/19/10) colors, images, text and layout) will make the billboard an appropriate appearance. Existing billboards may not increase in size and may not include modifications beyond the existing sign surface. No new illumination of any kind may be added to the billboard. ❑ (ARB Reader boards shall have an opaque N/A Action background. Memo: Only the letters may be illuminated, but 1/19/10) illumination is not required. Reader boards shall not exceed 40% of the size of the overall sign face. The background color of the reader board shall be black or some other color already on Updated: 9-30-2010 Resubmittal 5/30/17 Reviewed by HNM 5/30/17 Updated: 9-30-2010 REF CHECKLIST ITEM NOTES 5/16/17 NOTES 5/30/17 the sign face. Construction of the reader board shall be integral with the main sign. The track holding the letters shall have minimal visual impact. ❑ (ARB Synthetic stucco is acceptable for signs if Action mounted on a solid surface such as concrete Memo: block and if limited to use as a flat surface 5/4/09) as a background for lettering. Styrofoam backing is not acceptable. ❑ Action on Red acrylic #2283 has been N/A: not proposed color ARB-P(BP)- determined to be an inappropriate 2001-12 Wood color for signs. Grill Pantone color match for 2283 is 485C. Red #2793 has been approved as an acceptable substitute. Pantone color match for 2793 is 187C. (See below.) 12/21/15 Generally, for signs in the Entrance Red PMS 187 is the only approved OK: text changed to black action on ARB Corridors, red 485 may be acceptable on red value for this sign. Otherwise, 2015-114 & - a case-by-case basis as a secondary color. black is approved for text. 115 Shell Signs ❑ (ARB Scale, location, proximity to existing Action building(s), quality of sign materials, and Memo: sign height and other pre-existing conditions 10/5/09) determine how much planting is required at the base of the freestanding sign. Updated: 9-30-2010 Resubmittal 5/30/17 Reviewed by HNM 5/30/17 Updated: 9-30-2010 REF CHECKLIST ITEM NOTES 5/16/17 NOTES 5/30/17 ❑ If LED lighting is proposed the sign drawing must state The level of illumination provided by the LED lights will not exceed the illumination produced by a single stroke of 30 milliam (ma) neon. ❑ Internal LED for the gas pricing: Daytime intensity limited to 70% of maximum intensity; Nighttime intensity limited to 16% of maximum intensity with automatic dimming at dusk. ARB Visual clutter resulting from adjacency, for Action example at the Hardee's locations, is a Memo: reasonable basis for not allowing 5/7/12 illumination of the graphic. Updated: 9-30-2010 ARB COMPREHENSIVE SIGN REVIEW APPROVED CONDITIONS PROJECT #/NAME: Town and Country Shopping Center: ARB2017-44 T -Mobile Sign TAX MAP/PARCEL#: Tax Map 78, Parcel 9C SIGN FEATURE APPROVED CONDITION NOTES SIGN TYPE Channel Letter OK LETTER FACE COLOR White, Black, Red (to match roof), Green (in the range of PMS 341-343) OK: White TRIM CAP X: Matthews Brushed COLOR/RETURN COLOR Bronze Aluminum, Satin Finish RACEWAY COLOR To match wall color N/A: Flush Mounted SIZE LIMITATIONS 2'-0" maximum height for initial letter and OK: Tallest = F-8" F-6" to F-8" for all other letters LOCATIONS Corner Towers — centered horizontally and vertically above the awning and below the second story windows. X: One sign set not vertically Hyphen blocks - centered vertically in the centered in the corner tower, on EIFS sign band area. the south (Rt. 250) elevation Central block — centered vertically in the brick band area under the arched the arched lassopening. LOSGO/ RAPHICS Limited to size and color of channel letter N/A criteria ILLUMINATION DETAILS Internally illuminated OK: White LEDs @ 6500k This form outlines the specific design criteria established for signs at this location. All standard ARB Sign Guidelines also apply. SIGN REVIEW CHECKLIST WITH REFERENCES — Freestanding Signs Updated: 9-30-2010 REF CHECKLIST ITEM NOTES TYPE ❑ 8.a Monument signs are preferred to pole -mounted signs. OK Pole signs may be considered if existing site conditions rule N/A out the ability to use a monument sign, and only when the pole is in proportion to the sign cabinet or panel. MATERIALS ❑ 8.b Materials used in both the sign and support structures should OK be complementary. They should also support the aesthetics of the OK building/complex being served by the sign. ❑ 8.b It is preferred that the base material match one of the primary OK building materials. unless the sign design represents itself as a freestanding N/A element complementing the building. COLORS ❑ 4.e Colors must be harmonious with each other. OK Colors must not clash with other elements on the site, both As per ARB2016-89: "Tenant panel background when viewed in daylight and at night. colors shall be limited to white;" "Text colors for all tenant panels shall be limited to Red: PMS 187 and Black;" "There is no limit to graphic colors as long as the total per panel does not exceed 3 plus black and white and the colors contribute to a coordinated appearance for the overall sign structure." This proposal does not comply with the above criteria. Overly intense color, (such as dayglo or fluorescent colors), The background needs to be white and the text can are prohibited. be either red (PMS 187) or black. Updated: 9-30-2010 Updated: 9-30-2010 REF CHECKLIST ITEM NOTES Use of three colors or less OK: two colors used, one of which is white, but the Black and white are colors. background and text color need to be switched and modified (see above two notes). Additional colors may be approved if they contribute to a balanced/unified sign design. ❑ 9.c For raceway -mounted channel letters, raceways shall match N/A the wall color. LANDSCAPING ❑ 8.d Use ground cover, shrubs and/or trees to integrate freestanding Could be better landscaped.... signs into the overall site landscape. Use plants from the Albemarle County Recommended Plants List. SCALE AND SIZE ❑ 4.b Signs may not exceed the size, height and setback OK requirements as outlined in Section 4.15 of the Albemarle County Zoning Ordinance (unless the sign has received a variance). ❑ 8.c The structure of a monument sign shall not overwhelm the sign. The structure and the sign that it supports must be in proportion to each other. SIGN LETTERING AND TYPEFACE ❑ 4.d Lettering should be in proportion (font size and typeface style) OK to the sign and the building. Use of three typefaces or less. OK: one typeface used Additional typefaces may be approved if they contribute to a N/A balanced, legible, unified sign design. ❑ 8.e.iv If outlines of letters are proposed, the outline width must be in N/A proportion to the letter width. An outline width of 1/8" is the appropriate sign dimension. N/A Updated: 9-30-2010 Updated: 9-30-2010 REF I CHECKLIST ITEM I NOTES TRADEMARKS, CORPORATE LOGOS, AND GRAPHICS ❑ 4.f The ARB may require that the color and scale of standard OK: as per ARB Comprehensive Sign program for templates for trademarks, service marks, corporate logos and Town & Country Shopping Center, the graphics be modified. logo/graphics details are limited to size and color of channel letter criteria. The size of the squares interspersed with the text are small, but the color should be modified to approved red or black. When used, trademarks, service marks, corporate logos and/or OK graphics should be incorporated as an integral part of the overall sign. LIGHTING ❑ 8.e.i External illumination (or no illumination) is preferred for OK freestanding signs. ❑ 5.f Any internal illumination is considered to contribute to visual N/A clutter and will be limited. The design will be evaluated for size, balance, complexity, and distance from and relationship to the Entrance Corridor. ❑ 5.e External Illumination should be shielded and not create glare. Lighting should be aimed so as not to project illumination beyond the sign. All external light sources shall be white. ❑ 8.e.ii Ground mounted lighting should be shielded by landscaping so that it is not visible from any adjacent property or right-of- way. ❑ 5.h An exposed light source that forms the body of a sign, (such as N/A exposed neon signs), shall not be used. ❑ 5.g All illumination shall be non -blinking. N/A ❑ 5.c External illumination (or no illumination) is preferred for OK approved graphics/logos; internal illumination may be considered for approval. N/A Updated: 9-30-2010 Updated: 9-30-2010 REF CHECKLIST ITEM NOTES ❑ 8.e.iv Cabinet signs shall have a non -illuminated background, or an OK opaque (zero light transmission) background. Cabinet signs shall be constructed such that no light spills OK outward from the top, bottom, sides or back. ❑ 8.e.iii Channel letters (although not likely appropriate for N/A freestanding signs) with translucent faces shall be constructed such that no light spills outward from the top, bottom, sides or back. If back -lit (halo -lit), the faces and returns of channel letters N/A shall be opaque. ARB ACTIONS ❑ (ARB Billboards are inappropriate for the Entrance Corridors. N/A Action No refacing design (no combination of colors, images, text and Memo: layout) will make the billboard an appropriate appearance. 1/19/10) Existing billboards may not increase in size and may not include modifications beyond the existing sign surface. No new illumination of any kind may be added to the billboard. ❑ (ARB Reader boards shall have an opaque background. N/A Action Only the letters may be illuminated, but illumination is not Memo: required. 1/19/10) Reader boards shall not exceed 40% of the size of the overall sign face. The background color of the reader board shall be black or some other color already on the sign face. Construction of the reader board shall be integral with the main sign. Updated: 9-30-2010 Updated: 9-30-2010 REF CHECKLIST ITEM NOTES The track holding the letters shall have minimal visual impact. ❑ (ARB Synthetic stucco is acceptable for signs if mounted on a solid Action surface such as concrete block and if limited to use as a flat Memo: surface as a background for lettering. 5/4/09) Styrofoam backing is not acceptable. ❑ Action on ARB- Red acrylic #2283 has been determined to be an N/A: not proposed color P(BP)-2001-12 inappropriate color for signs. Wood Grill Pantone color match for 2283 is 485C. Red #2793 has been approved as an acceptable substitute. Pantone color match for 2793 is 187C. (See below.) 12/21/15 action on Generally, for signs in the Entrance Corridors, red 485 Red PMS 187 is the only approved red value for this ARB 2015-114 & may be acceptable on a case-by-case basis as a secondary sign. Otherwise, black is approved for text. -115 Shell Signs color. ❑ (ARB Scale, location, proximity to existing building(s), quality of Action sign materials, and sign height and other pre-existing Memo: conditions determine how much planting is required at the 10/5/09) base of the freestanding sign. ❑ If LED lighting is proposed the sign drawing must state The level of illumination provided by the LED lights will not exceed the illumination produced by a single stroke of 30 milliamp (ma) neon. ❑ Internal LED for the gas pricing: Daytime intensity limited to 70% of maximum intensity; Nighttime intensity limited to 16% of maximum intensity with automatic dimming at dusk. ARB Visual clutter resulting from adjacency, for example at the Action Hardee's locations, is a reasonable basis for not allowing Memo: illumination of the graphic. 5/7/12 Updated: 9-30-2010 SIGN REVIEW CHECKLIST with REFERENCES — Wall Sign, Single Business Updated: 6-17-2016 REF CHECKLIST ITEM NOTES TYPE ❑ 9.b For internally illuminated signs, channel lettering OK (mounted on a raceway or individual letters) is preferred to cabinet signs. ❑ S.b When channel letters cannot be adequately accommodated, N/A internally illuminated cabinet signs may be considered. ❑ 6 Reader boards are discouraged. N/A MATERIALS ❑ 4.c Materials used in the sign should complement the building OK being served by the sign. COLOR ❑ 4.e Color for raceway -mounted channel letters, the raceway N/A: flush mounted letters shall match the wall color. Sign colors must be harmonious with each other. OK: as per ARB Comprehensive Sign program for Town & Country Shopping Center, the letter face colors may be white, black, red (to match roof), and green (in the range of PMS 341-343). The proposed letters are white. As per ARB Comprehensive Sign program for Town & Country Shopping Center, the trim cap and return colors should be bronze. The proposed are Matthews Brushed Aluminum and do not comply with the criteria Sign colors must not clash with the site, when viewed in OK daylight and at night. Overly intense color, (such as dayglo or fluorescent OK colors), are prohibited. REF CHECKLIST ITEM NOTES Use of three colors or less (black and white considered as OK colors). Additional colors may be approved if they contribute to the sign balance/unity. SIZE, SCALE, PROPORTION, AND LOCATION ❑ 4.b Signs may not exceed the size, height and setback OK requirements as outlined in Section 4.15 of the Albemarle County Zoning Ordinance (unless sign has a variance). ❑ Appendix A ratio of 1/3 text to 2/3 wall area or 1/4 text to 3/4 wall OK: as per ARB Comprehensive Sign program for A.A area is a good working proportioning system for placing a Town & Country Shopping Center, the size limitations sign. are a 2'-0" maximum height for initial letter and 1'-6" to 1'-8" for all other letters. The tallest letter is 1'-8". ❑ Appendix Color, form, surface pattern, shape, and disposition of A.A.4 elements and openings in an architectural design can affect our perception of scale and can impact the appearance of a sign on a building. ❑ 9.d The wall sign's size must coordinate with the architectural As per ARB Comprehensive Sign program for Town & element's size. Country Shopping Center, signs in the Corner Towers should be centered horizontally and vertically above the awning and below the second story windows. The sign on the south elevation, facing the EC (Rt. 250) is not vertically centered. The sign should not over -crowd the architectural element, The sign on the north elevation should be better the wall, or the sign area. centered vertically in the architectural element. Buildings and building elements should not be used as billboards. ❑ 9.a Wall signs must integrate with the building's architecture. OK The sign placement should not obscure architectural OK features or details, (such as cornices, windows, columns, pilasters and paneling). REF ❑ 9.d ❑ 4.d ❑ 9.e.iv CHECKLIST ITEM An appropriate height for channel letters in a 30" high sign band is 18". This allows 6" of unoccupied space above and below the letters. 4" of clear space above, below, and to the sides of a channel letter sign is considered a minimum, with larger clearances required for larger sign bands. Degree of visibility, the distance from the Entrance Corridor, and the architectural design of the building/area will determine sign size, placement, and proportions. Lettering should be in proportion (font size and typeface style) to the sign and the building. Use of three typefaces or less. Additional typefaces may be approved if they contribute to a balanced/legible/unified sign design. The width of the outline must be in proportion to the width of the letter. An outline width of 1/8" has been found to be an appropriate sign dimension. TRADEMARKS, CORPORATE LOGOS AND GRAPHICS ❑ 4.f The ARB may require that the color and scale of standard templates for trademarks, service marks, corporate logos and graphics be modified. When used, trademarks, service marks, corporate logos and/or graphics should be incorporated as an integral part of the overall sign. ❑ S.a External (or no) illumination is preferred for approved NOTES OK: as per ARB Comprehensive Sign program for Town & Country Shopping Center, the size limitations are a 2'-0" maximum height for initial letter and 1'-6" to 1'-8" for all other letters. The tallest letter is 1'-8". .RN .M OK OK: one N/A N/A N/A OK: as per ARB Comprehensive Sign program for Town & Country Shopping Center, the logo/graphics details are limited to size and color of channel letter criteria. The size of the squares interspersed with the text are small, while the color is also white. .NN Internally lit by LEDs 3 REF:,j CHECKLIST ITEM NOTES ❑ 5.b internal illumination may be considered for approval on a OK case-by-case basis. LIGHTING ❑ 9.e.i External (or no) illumination is preferred for wall signs. Internally lit by LEDs ❑ 5.f Any internal illumination is considered to contribute to visual clutter and will be limited. ❑ 5.c Internal illumination design approval will be evaluated on OK size, balance, complexity, and distance from the Entrance Corridor. ❑ 9.e.iv The backgrounds of such cabinet signs must be made OK opaque (zero light transmission). ❑ 5.e External illumination should be shielded and not create N/A glare. All external light sources shall be white. ❑ 9.ii Sign lighting (external) should be shielded so that it illuminates only face of the sign and does not shine beyond the edge of the sign. ❑ Vii Channel letters with translucent faces must have no light OK spilling outward from the top, bottom, sides or back. Faces and returns of channel letters shall be opaque when OK, but as per ARB Comprehensive Sign program for back-lit (halo-lit). Town & Country Shopping Center, the trim cap and return colors should be bronze. The proposed are Matthews Brushed Aluminum and do not comply with the criteria. ❑ 9.iv Cabinet signs shall have a non-illuminated background, or OK an opaque (zero light transmission) background. Cabinet signs shall be constructed such that no light spills OK outward from the top, bottom, sides or back. ❑ 5.g All illumination shall be non-blinking. OK ❑ 5.h An exposed light source that forms the body of a sign, N/A (such as exposed neon signs), shall not be used in the Entrance Corridors. REF CHECKLIST ITEM NOTES ARB ACTIONS ❑ If LED lighting is proposed the sign drawing must state Note not included The level of illumination provided by the LED lights will not exceed the illumination produced by a single stroke of 30 milliamp (ma) neon. ❑ Action on Red acrylic #2283 has been determined to be an OK ARB -P inappropriate color for signs. Pantone color match for 2283 (BP)200I- is 485C. Red #2793 has been approved as an acceptable 12 Wood substitute. Pantone color match for 2793 is 187C. (See Grill below. 12/21/15 Generally, for signs in the Entrance Corridors, red 485 may be OK: as per ARB Comprehensive Sign program for action on acceptable on a case-by-case basis as a secondary color. Town & Country Shopping Center, the letter face ARB colors may be white, black, red (to match roof), and 2015-114 green (in the range of PMS 341-343). The proposed & -115 letters are white. Shell Signs ARB Visual clutter resulting from adjacency, for example at the Action Hardee's locations, is a reasonable basis for not allowing Memo: illumination of the graphic. 5/7/12 ARB Accent color letters can be used in a sign when portrayed N/A Action as a graphic, up to 33% of the length of the sign. Memo: 8/3/2015